#FactCheck - Deepfake Alert: Virat Kohli's Alleged Betting App Endorsement Exposed
Executive Summary
A viral video allegedly featuring cricketer Virat Kohli endorsing a betting app named ‘Aviator’ is being shared widely across the social platform. CyberPeace Research Team’s Investigations revealed that the same has been made using the deepfake technology. In the viral video, we found some potential anomalies that can be said to have been created using Synthetic Media, also no genuine celebrity endorsements for the app exist, we have also previously debunked such Deep Fake videos of cricketer Virat Kohli regarding the misuse of deep fake technology. The spread of such content underscores the need for social media platforms to implement robust measures to combat online scams and misinformation.

Claims:
The claim made is that a video circulating on social media depicts Indian cricketer Virat Kohli endorsing a betting app called "Aviator." The video features an Indian News channel named India TV, where the journalist reportedly endorses the betting app followed by Virat Kohli's experience with the betting app.

Fact Check:
Upon receiving the news, we thoroughly watched the video and found some featured anomalies that are usually found in regular deep fake videos such as the lip sync of the journalist is not proper, and if we see it carefully the lips do not match with the audio that we can hear in the Video. It’s the same case when Virat Kohli Speaks in the video.

We then divided the video into keyframes and reverse searched one of the frames from the Kohli’s part, we found a video similar to the one spread, where we could see Virat Kohli wearing the same brown jacket in that video, uploaded on his verified Instagram handle which is an ad promotion in collaboration with American Tourister.

After going through the entire video, it is evident that Virat Kohli is not endorsing any betting app, rather he is talking about an ad promotion collaborating with American Tourister.
We then did some keyword searches to see if India TV had published any news as claimed in the Viral Video, but we didn’t find any credible source.
Therefore, upon noticing the major anomalies in the video and doing further analysis found that the video was created using Synthetic Media, it's a fake and misleading one.
Conclusion:
The video of Virat Kohli promoting a betting app is fake and does not actually feature the celebrity endorsing the app. This brings up many concerns regarding how Artificial Intelligence is being used for fraudulent activities. Social media platforms need to take action against the spread of fake videos like these.
Claim: Video surfacing on social media shows Indian cricket star Virat Kohli promoting a betting application known as "Aviator."
Claimed on: Facebook
Fact Check: Fake & Misleading
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On 6 June 2025, the EU Council officially adopted the revised Cybersecurity Blueprint, marking a significant evolution from the 2017 guidance. This framework, formalised through Council Recommendation COM(2025) 66 final, responds to a transformed threat environment and reflects new legal milestones like the NIS2 Directive (Network and Information Security Directive) and the Cyber Solidarity Act.
From Fragmented Response to Cohesive Strategy
Between 2017 and now, EU member states have built various systems to manage cyber incidents. Still, real-world events and exercises highlighted critical gaps - uncoordinated escalation procedures, inconsistent terminology, and siloed information flows. The updated Blueprint addresses these issues by focusing on a harmonised operational architecture for the EU. It defines a clear crisis lifecycle with five stages: Detection, Analysis, Escalation, Response, and Recovery. Each stage is supported by common communication protocols, decision-making processes, and defined roles. Consistency is key; standardised terminology along with a broad scope of application that eases cross-border collaboration and empowers coherent response efforts.
Legal Foundations: NIS2, ENISA & EU‑CyCLONe
Several core pillars of EU cybersecurity directly underpin the Blueprint:
- ENISA – The European Union Agency for Cybersecurity continues to play a central role. It supports CSIRTs' Network operations, leads EU‑CyCLONe ( European cyber crisis liaison organisation network) coordination, conducts simulation exercises, and gives training on incident management
- NIS2 Directive, particularly Article 16, is a follow-up of NIS. NIS2 mandates operators of critical infrastructure and essential services to implement appropriate security measures and report incidents to the relevant authorities. Compared to NIS, NIS2 expands its EU-wide security requirements and scope of covered organisations and sectors to improve the security of supply chains, simplify reporting obligations, and enforce more stringent measures and sanctions throughout Europe. It also formally legitimises the EU‑CyCLONe network, which is the crisis liaison mechanism bridging technical teams from member states.
These modern tools, integrated with legal backing, ensure the Blueprint isn’t just theoretical; it’s operationally enforceable.
What’s Inside the Blueprint?
The 2025 Blueprint enhances several critical areas:
- Clear Escalation Triggers - It spells out when a national cyber incident merits EU-level attention, especially those affecting critical infrastructure across borders. Civilian Military Exchange. The Blueprint encourages structured information sharing with defence institutions and NATO, recognising that cyber incidents often have geopolitical implications
- Recovery & Lessons Learned – A dedicated chapter ensures systematic post-incident reviews and shared learning among member states.
Adaptive & Resilient by Design
Rather than a static document, the Blueprint is engineered to evolve:
- Regular Exercises: Built into the framework are simulation drills that are known as Blueprint Operational Level Exercises—to test leadership response and cross-border coordination via EU‑CyCLONe
- Dynamic Reviews: The system promotes continuous iteration- this includes revising protocols, learning from real incidents, and refining role definitions.
This iterative, learning-oriented architecture aims to ensure the Blueprint remains robust amid rapidly evolving threats, including AI-boosted hacks and hybrid cyber campaigns.
Global Implications & Lessons for Others
The EU’s Cybersecurity Blueprint sets a global benchmark in cyber resilience and crisis governance:
- Blueprint for Global Coordination: The EU’s method of defined crisis stages, empowered liaison bodies (like EU‑CyCLONe), and continuous exercise can inspire other regional blocs or national governments to build their own crisis mechanisms.
- Public–Private Synergy: The Blueprint’s insistence on cooperation between governments and private-sector operators of essential services (e.g., energy, telecom, health) provides a model for forging robust ecosystems.
- Learning & Sharing at Scale: Its requirement for post-crisis lessons and peer exchange can fuel a worldwide knowledge network, cultivating resilience across jurisdictions.
Conclusion
The 2025 EU Cybersecurity Blueprint is more than an upgrade; it’s a strategic shift toward operational readiness, legal coherence, and collaborative resilience. Anchored in NIS2 and ENISA, and supported by EU‑CyCLONe, it replaces fragmented guidance with a well-defined, adaptive model. Its adoption signals a transformative moment in global cyber governance as for nations building crisis frameworks, the Blueprint offers a tested, comprehensive template: define clear stages, equip liaison networks, mandate drills, integrate lessons, and legislate coordination. In an era where cyber threats transcend borders, this proves to be an important development that can offer guidance and set a precedent.
For India, the EU Cybersecurity Blueprint offers a valuable reference point as we strengthen our own frameworks through initiatives like the DPDP Act, the upcoming Digital India Act and CERT-In’s evolving mandates. It reinforces the importance of coordinated response systems, cross-sector drills, and legal clarity. As cyber threats grow more complex, such global models can complement our national efforts and enhance regional cooperation.
References
- https://industrialcyber.co/expert/the-eus-cybersecurity-blueprint-and-the-future-of-cyber-crisis-management/
- https://www.consilium.europa.eu/en/press/press-releases/2025/06/06/eu-adopts-blueprint-to-better-manage-european-cyber-crises-and-incidents/
- https://www.enisa.europa.eu/topics/eu-incident-response-and-cyber-crisis-management
- https://www.enisa.europa.eu/news/new-cyber-blueprint-to-scale-up-the-eu-cybersecurity-crisis-management
- https://www.isc2.org/Insights/2025/01/EU-Cyber-Solidarity-Act
- https://www.enisa.europa.eu/topics/eu-incident-response-and-cyber-crisis-management/eu-cyclone
- https://nis2directive.eu/what-is-nis2/

Introduction
Misinformation regarding health is sensitive and can have far-reaching consequences. These include its effect on personal medical decisions taken by individuals, lack of trust in conventional medicine, delay in seeking treatments, and even loss of life. The fast-paced nature and influx of information on social media can aggravate the situation further. Recently, a report titled Health Misinformation Vectors in India was presented at the Health of India Summit, 2024. It provided certain key insights into health-related misinformation circulating online.
The Health Misinformation Vectors in India Report
The analysis was conducted by the doctors at First Check, a global health fact-checking initiative alongside DataLEADS, a Delhi-based digital media and technology company. The report covers health-related social media content that was posted online from October 2023 to November 2024. It mentions that among all the health scares, misinformation regarding reproductive health, cancer, vaccines, and lifestyle diseases such as diabetes and obesity is the most prominent type that is spread through social media. Misinformation regarding reproductive health includes illegal abortion methods that often go unchecked and even tips on conceiving a male child, among other things.
In order to combat this misinformation, the report encourages stricter regulations regarding health-related content on digital media, inculcating technology for health literacy and misinformation management in public health curricula and recommending tech platforms to work on algorithms that prioritise credible information and fact-checks. Doctors state that people affected by life-threatening diseases are particularly vulnerable to such misinformation, as they are desperate to seek options for treatment for themselves and their family members to have a chance at life. In a diverse society, with the lack of clear and credible information, limited access to or awareness about tools that cross-check content, and low digital literacy, people gravitate towards alternate sources of information which also fosters a sense of disengagement among the public overall. The diseases mentioned in the report, which are prone to misinformation, are life-altering and require attention from healthcare professionals.
CyberPeace Outlook
Globally, there are cases of medically-unqualified social media influencers who disperse false/mis- information regarding various health matters. The topics covered are mostly associated with stigma and are still undergoing research. This gap allows for misinformation to be fostered. An example is misinformation regarding PCOS( Polycystic Ovary Syndrome) which is circulating online.
In the midst of all of this, YouTube has released a new feature that aligns with combating health misinformation, trying to bridge the gap between healthcare professionals and Indians who look for trustworthy health-related information online. The initiative includes a feature that allows doctors, nurses, and other healthcare professionals to sign up for a health information source license. This would help by labeling all their informative videos, as addressed- from a healthcare professional. Earlier, this feature was available only for health organisations including a health source information panel and health content shelves, but this step broadens the scope for verification of licenses of individual healthcare professionals.
As digital literacy continues to grow, methods of seeking credible information, especially regarding sensitive topics such as health, require a combined effort on the part of all the stakeholders involved. We need a robust strategy for battling health-related misinformation online, including more awareness programmes and proactive participation from the consumers as well as medical professionals regarding such content.
References
- https://timesofindia.indiatimes.com/india/misinformation-about-cancer-reproductive-health-is-widespread-in-india-impacting-medical-decisions-says-report/articleshow/115931612.cms
- https://www.ndtv.com/india-news/cancer-misinformation-prevalent-in-india-trust-in-medicine-crucial-report-7165458
- https://www.newindian.in/ai-driven-health-misinformation-poses-threat-to-indias-public-health-report/
- https://www.etvbharat.com/en/!health/youtube-latest-initiative-combat-health-misinformation-india-enn24121002361
- https://blog.google/intl/en-in/products/platforms/new-ways-for-registered-healthcare-professionals-in-india-to-reach-people-on-youtube/
- https://www.bbc.com/news/articles/ckgz2p0999yo

The race for global leadership in AI is in full force. As China and the US emerge as the ‘AI Superpowers’ in the world, the world grapples with the questions around AI governance, ethics, regulation, and safety. Some are calling this an ‘AI Arms Race.’ Most of the applications of these AI systems are in large language models for commercial use or military applications. Countries like Germany, Japan, France, Singapore, and India are now participating in this race and are not mere spectators.
The Government of India’s Ministry of Electronics and Information Technology (MeitY) has launched the IndiaAI Mission, an umbrella program for the use and development of AI technology. This MeitY initiative lays the groundwork for supporting an array of AI goals for the country. The government has allocated INR 10,300 crore for this endeavour. This mission includes pivotal initiatives like the IndiaAI Compute Capacity, IndiaAI Innovation Centre (IAIC), IndiaAI Datasets Platform, IndiaAI Application Development Initiative, IndiaAI FutureSkills, IndiaAI Startup Financing, and Safe & Trusted AI.
There are several challenges and opportunities that India will have to navigate and capitalize on to become a significant player in the global AI race. The various components of India’s ‘AI Stack’ will have to work well in tandem to create a robust ecosystem that yields globally competitive results. The IndiaAI mission focuses on building large language models in vernacular languages and developing compute infrastructure. There must be more focus on developing good datasets and research as well.
Resource Allocation and Infrastructure Development
The government is focusing on building the elementary foundation for AI competitiveness. This includes the procurement of AI chips and compute capacity, about 10,000 graphics processing units (GPUs), to support India’s start-ups, researchers, and academics. These GPUs have been strategically distributed, with 70% being high-end newer models and the remaining 30% comprising lower-end older-generation models. This approach ensures that a robust ecosystem is built, which includes everything from cutting-edge research to more routine applications. A major player in this initiative is Yotta Data Services, which holds the largest share of 9,216 GPUs, including 8,192 Nvidia H100s. Other significant contributors include Amazon AWS's managed service providers, Jio Platforms, and CtrlS Datacenters.
Policy Implications: Charting a Course for Tech Sovereignty and Self-reliance
With this government initiative, there is a concerted effort to develop indigenous AI models and reduce tech dependence on foreign players. There is a push to develop local Large Language Models and domain-specific foundational models, creating AI solutions that are truly Indian in nature and application. Many advanced chip manufacturing takes place in Taiwan, which has a looming China threat. India’s focus on chip procurement and GPUs speaks to a larger agenda of self-reliance and sovereignty, keeping in mind the geopolitical calculus. This is an important thing to focus on, however, it must not come at the cost of developing the technological ‘know-how’ and research.
Developing AI capabilities at home also has national security implications. When it comes to defence systems, control over AI infrastructure and data becomes extremely important. The IndiaAI Mission will focus on safe and trusted AI, including developing frameworks that fit the Indian context. It has to be ensured that AI applications align with India's security interests and can be confidently deployed in sensitive defence applications.
The big problem here to solve here is the ‘data problem.’ There must be a focus on developing strategies to mitigate the data problem that disadvantages the Indian AI ecosystem. Some data problems are unique to India, such as generating data in local languages. While other problems are the ones that appear in every AI ecosystem development lifecycle namely generating publicly available data and licensed data. India must strengthen its ‘Digital Public Infrastructure’ and data commons across sectors and domains.
India has proposed setting up the India Data Management Office to serve as India’s data regulator as part of its draft National Data Governance Framework Policy. The MeitY IndiaAI expert working group report also talked about operationalizing the India Datasets Platform and suggested the establishment of data management units within each ministry.
Economic Impact: Growth and Innovation
The government’s focus on technology and industry has far-reaching economic implications. There is a push to develop the AI startup ecosystem in the country. The IndiaAI mission heavily focuses on inviting ideas and projects under its ambit. The investments will strengthen the IndiaAI startup financing system, making it easier for nascent AI businesses to obtain capital and accelerate their development from product to market. Funding provisions for industry-led AI initiatives that promote social impact and stimulate innovation and entrepreneurship are also included in the plan. The government press release states, "The overarching aim of this financial outlay is to ensure a structured implementation of the IndiaAI Mission through a public-private partnership model aimed at nurturing India’s AI innovation ecosystem.”
The government also wants to establish India as a hub for sustainable AI innovation and attract top AI talent from across the globe. One crucial aspect that needs to be worked on here is fostering talent and skill development. India has a unique advantage, that is, top-tier talent in STEM fields. Yet we suffer from a severe talent gap that needs to be addressed on a priority basis. Even though India is making strides in nurturing AI talents, out-migration of tech talent is still a reality. Once the hardware manufacturing “goods-side” of economics transitions to service delivery in the field of AI globally, India will need to be ready to deploy its talent. Several structural and policy interfaces, like the New Education Policy and industry-academic partnership frameworks, allow India to capitalize on this opportunity.
India’s talent strategy must be robust and long-term, focusing heavily on multi-stakeholder engagement. The government has a pivotal role here by creating industry-academia interfaces and enabling tech hubs and innovation parks.
India's Position in the Global AI Race
India’s foreign policy and geopolitical standpoint have been one of global cooperation. This must not change when it comes to AI. Even though this has been dubbed as the “AI Arms Race,” India should encourage worldwide collaboration on AI R&D through collaboration with other countries in order to strengthen its own capabilities. India must prioritise more significant open-source AI development, work with the US, Europe, Australia, Japan, and other friendly countries to prevent the unethical use of AI and contribute to the formation of a global consensus on the boundaries for AI development.
The IndiaAI Mission will have far-reaching implications for India’s diplomatic and economic relations. The unique proposition that India comes with is its ethos of inclusivity, ethics, regulation, and safety from the get-go. We should keep up the efforts to create a powerful voice for the Global South in AI. The IndiaAI Mission marks a pivotal moment in India's technological journey. Its success could not only elevate India's status as a tech leader but also serve as a model for other nations looking to harness the power of AI for national development and global competitiveness. In conclusion, the IndiaAI Mission seeks to strengthen India's position as a global leader in AI, promote technological independence, guarantee the ethical and responsible application of AI, and democratise the advantages of AI at all societal levels.
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