#FactCheck: AI Generated audio of CDS admitting that Pakistan Army is superior than Indian Army.

What is Deepfake

Deepfakes have been, a fascinating but unsettling phenomenon that is now prominent in this digital age. These incredibly convincing films have drawn attention and blended in well with our high-tech surroundings. The lifelike but completely manufactured quality of deepfake videos has become an essential component of our digital environment as we traverse the broad reaches of our digital society. While these works have an undoubtedly captivating charm, they have important ramifications. Come along as we examine the deep effects that misuse of deepfakes can have on our globalized digital culture. After many actors now business tycoon Ratan Tata has become the latest victim of deepfake. Tata called out a post from a user that used a fake interview of him in a video recommending Investments.

Case Study

The nuisance of deep fake is sparing none from actors politicians to entrepreneurs everyone is getting caught in the Trap. Soon after the actresses Rashmika Mandana, Katrina Kaif, Kajol and other actresses fell prey to the rising scenario of deepfake, a new case from the industry emerged, which took Mr. Ratan Tata on storm. Business tycoon Ratan Tata has become the latest victim of deepfake. He took to his social media sharing an image of the interview that asked people to invest money in a project in a post on Instagram. Ratan Tata called out a post from a user that used a fake interview of him in a video recommending these Investments. 

This nuisance that has been created because of the deepfake is sparing nobody from actors to politicians to entrepreneurs now everyone is getting caught in the trap the latest victim being Ratan Tata. Tech magnate Ratan Tata is the most recent victim of this deepfake phenomenon. The millionaire was seen in the video, which was posted by the Instagram user, giving his followers a once-in-a-million opportunity to "exaggerate investments risk-free."

In the stated video, Ratan Tata was seen giving everyone in India advice mentioning to the public regarding the opportunity to increase their money with no risk and a 100% guarantee. The caption of the video clip stated, "Go to the channel right now."

Tata annotated both the video and the screenshot of the caption with the word "FAKE."

Ongoing Deepfake Assaults in India

Deepfake videos continue to target celebrities, and Priyanka Chopra is also a recent victim of this unsettling trend. Priyanka's deepfake adopts a different strategy than other examples, including actresses like Rashmika Mandanna, Katrina Kaif, Kajol, and Alia Bhatt. Rather than editing her face in contentious situations, the misleading film keeps her looking the same but modifies her voice and replaces real interview quotes with made-up commercial phrases. The deceptive video shows Priyanka promoting a product and talking about her yearly salary, highlighting the worrying development of deepfake technology and its possible effects on prominent personalities.

Prevention and Detection

In order to effectively combat the growing threat posed by deepfake technology, people and institutions should place a high priority on developing critical thinking abilities, carefully examining visual and auditory cues for discrepancies, making use of tools like reverse image searches, keeping up with the latest developments in deepfake trends, and rigorously fact-check reputable media sources. Important actions to improve resistance against deepfake threats include putting in place strong security policies, integrating cutting-edge deepfake detection technologies, supporting the development of ethical AI, and encouraging candid communication and cooperation. We can all work together to effectively and mindfully manage the problems presented by deepfake technology by combining these tactics and making adjustments to the constantly changing terrain.

Conclusion

The current instance involving Ratan Tata serves as an example of how the emergence of counterfeit technology poses an imminent danger to our digital civilization. The fake video, which was posted to Instagram, showed the business tycoon giving financial advice and luring followers with low-risk investment options. Tata quickly called out the footage as "FAKE," highlighting the need for careful media consumption. The Tata incident serves as a reminder of the possible damage deepfakes can do to prominent people's reputations. The issue, in Ratan Tata's instance specifically, demands that public personalities be more mindful of the possible misuse of their virtual identities. We can all work together to strengthen our defenses against this sneaky phenomenon and maintain the trustworthiness of our internet-based culture in the face of ever-changing technological challenges by emphasizing preventive measures like strict safety regulations and the implementation of state-of-the-art deepfake detection technologies.

References

• https://economictimes.indiatimes.com/magazines/panache/ratan-tata-slams-deepfake-video-that-features-him-giving-risk-free-investment-advice/articleshow/105805223.cms
• https://www.ndtv.com/india-news/ratan-tata-flags-deepfake-video-of-his-interview-recommending-investments-4640515
• https://www.businesstoday.in/bt-tv/short-video/viralvideo-business-tycoon-ratan-tata-falls-victim-to-deepfake-408557-2023-12-07
• https://www.livemint.com/news/india/false-ratan-tata-calls-out-a-deepfake-video-of-him-giving-investment-advice-11701926766285.html

Introduction

Union Minister of State for Electronics and IT, Rajeev Chandrasekhar, announced that rules for the Digital Personal Data Protection (DPDP) Act are expected to be released by the end of January. The rules will be subject to a month-long consultation process, but their notification may be delayed until after the general elections in April-May 2024. Chandrasekhar mentioned changes to the current IT regulations would be made in the next few days to address the problem of deepfakes on social networking sites.

The government has observed a varied response from platforms regarding advisory measures on deepfakes, leading to the decision to enforce more specific rules. During the Digital India Dialogue, platforms were made aware of existing provisions and the consequences of non-compliance. An advisory was issued, and new amended IT rules will be released if satisfaction with compliance is not achieved.

When Sachin Tendulkar reported a deepfake on a site where he was seen endorsing a gaming application, it raised concerns about the exploitation of deepfakes. Tendulkar urged the reporting of such incidents and underlined the need for social media companies to be watchful, receptive to grievances, and quick to address disinformation and deepfakes.

The DPDP Act, 2023

The Digital Personal Data Protection Act (DPDP) 2023 is a brand-new framework for digital personal data protection that aims to protect individuals' digital personal data. The act ensures compliance by the platforms collecting personal data. The act aims to provide consent-based data collection techniques. DPDP Act 2023 is an important step toward protecting individual privacy. The Act, which requires express consent for the acquisition, administration, and processing of personal data, seeks to guarantee that organisations follow the stated objective for which user consent was granted. This proactive strategy coincides with global data protection trends and demonstrates India's commitment to safeguarding user information in the digital era.

Amendments to IT rules

Minister Chandrasekhar declared that existing IT regulations would be amended in order to combat the rising problem of deepfakes and disinformation on social media platforms. These adjustments, which will be published over the next few days, are primarily aimed at countering widespread of false information and deepfake. The decision follows a range of responses from platforms to deepfake recommendations made during Digital India Dialogues.

The government's stance: blocking non-compliant platforms

Minister Chandrasekhar reaffirmed the government's commitment to enforcing the updated guidelines. If platforms fail to follow compliance, the government may consider banning them. This severe position demonstrates the government's commitment to safeguarding Indian residents from the possible harm caused by false information.

Empowering Users with Education and Awareness

In addition to the upcoming DPDP Act Rules/recommendations and IT regulation changes, the government recognises the critical role that user education plays in establishing a robust digital environment. Minister Rajeev Chandrasekhar emphasised the necessity for comprehensive awareness programs to educate individuals about their digital rights and the need to protect personal information.

These instructional programs seek to equip users to make informed decisions about giving consent to their data. By developing a culture of digital literacy, the government hopes to guarantee that citizens have the information to safeguard themselves in an increasingly linked digital environment.

Balancing Innovation with User Protection

As India continues to explore its digital frontier, the junction of technology innovation and user safety remains a difficult balance. The upcoming Rules on the DPDP Act and modifications to existing IT rules represent the government's proactive efforts to build a strong framework that supports innovation while protecting user privacy and combating disinformation. Recognising the changing nature of the digital world, the government is actively participating in continuing discussions with stakeholders such as industry professionals, academia, and civil society. These conversations promote a collaborative approach to policy creation, ensuring that legislation is adaptable to the changing nature of cyber risks and technology breakthroughs. Such inclusive talks demonstrate the government's dedication to transparent and participatory governance, in which many viewpoints contribute to the creation of effective and nuanced policy. These advances reflect an important milestone in India's digital journey, as the country prepares to set a good example by creating responsible and safe digital ecosystems for its residents.

Reference : 

• https://economictimes.indiatimes.com/tech/technology/govt-may-release-personal-data-bill-rules-in-a-fortnight/articleshow/106162669.cms?from=mdr
• https://www.business-standard.com/india-news/dpdp-rules-expected-to-be-released-by-end-of-the-month-mos-chandrasekhar-124011600679_1.html 

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Introduction

With the increasing frequency and severity of cyber-attacks on critical sectors, the government of India has formulated the National Cyber Security Reference Framework (NCRF) 2023, aimed to address cybersecurity concerns in India. In today’s digital age, the security of critical sectors is paramount due to the ever-evolving landscape of cyber threats. Cybersecurity measures are crucial for protecting essential sectors such as banking, energy, healthcare, telecommunications, transportation, strategic enterprises, and government enterprises. This is an essential step towards safeguarding these critical sectors and preparing for the challenges they face in the face of cyber threats. Protecting critical sectors from cyber threats is an urgent priority that requires the development of robust cybersecurity practices and the implementation of effective measures to mitigate risks.

Overview of the National Cyber Security Policy 2013

The National Cyber Security Policy of 2013 was the first attempt to address cybersecurity concerns in India. However, it had several drawbacks that limited its effectiveness in mitigating cyber risks in the contemporary digital age. The policy’s outdated guidelines, insufficient prevention and response measures, and lack of legal implications hindered its ability to protect critical sectors adequately. Moreover, the policy should have kept up with the rapidly evolving cyber threat landscape and emerging technologies, leaving organisations vulnerable to new cyber-attacks. The 2013 policy failed to address the evolving nature of cyber threats, leaving organisations needing updated guidelines to combat new and sophisticated attacks.

As a result, an updated and more comprehensive policy, the National Cyber Security Reference Framework 2023, was necessary to address emerging challenges and provide strategic guidance for protecting critical sectors against cyber threats.

Highlights of NCRF 2023

• Strategic Guidance: NCRF 2023 has been developed to provide organisations with strategic guidance to address their cybersecurity concerns in a structured manner.
• Common but Differentiated Responsibility (CBDR): The policy is based on a CBDR approach, recognising that different organisations have varying levels of cybersecurity needs and responsibilities.
• Update of National Cyber Security Policy 2013: NCRF supersedes the National Cyber Security Policy 2013, which was due for an update to align with the evolving cyber threat landscape and emerging challenges.
• Different from CERT-In Directives: NCRF is distinct from the directives issued by the Indian Computer Emergency Response Team (CERT-In) published in April 2023. It provides a comprehensive framework rather than specific directives for reporting cyber incidents.
• Combination of robust strategies: National Cyber Security Reference Framework 2023 will provide strategic guidance, a revised structure, and a proactive approach to cybersecurity, enabling organisations to tackle the growing cyberattacks in India better and safeguard critical sectors.

Rising incidents of malware attacks on critical sectors

In recent years, there has been a significant increase in malware attacks targeting critical sectors. These sectors, including banking, energy, healthcare, telecommunications, transportation, strategic enterprises, and government enterprises, play a crucial role in the functioning of economies and the well-being of societies. The escalating incidents of malware attacks on these sectors have raised concerns about the security and resilience of critical infrastructure.

• Banking: The banking sector handles sensitive financial data and is a prime target for cybercriminals due to the potential for financial fraud and theft.
• Energy: The energy sector, including power grids and oil companies, is critical for the functioning of economies, and disruptions can have severe consequences for national security and public safety.
• Healthcare: The healthcare sector holds valuable patient data, and cyber-attacks can compromise patient privacy and disrupt healthcare services. Malware attacks on healthcare organisations can result in the theft of patient records, ransomware incidents that cripple healthcare operations, and compromise medical devices.
• Telecommunications: Telecommunications infrastructure is vital for reliable communication, and attacks targeting this sector can lead to communication disruptions and compromise the privacy of transmitted data. The interconnectedness of telecommunications networks globally presents opportunities for cybercriminals to launch large-scale attacks, such as Distributed Denial-of-Service (DDoS) attacks.
• Transportation: Malware attacks on transportation systems can lead to service disruptions, compromise control systems, and pose safety risks.
• Strategic Enterprises: Strategic enterprises, including defence, aerospace, intelligence agencies, and other sectors vital to national security, face sophisticated malware attacks with potentially severe consequences. Cyber adversaries target these enterprises to gain unauthorised access to classified information, compromise critical infrastructure, or sabotage national security operations.
• Government Enterprises: Government organisations hold a vast amount of sensitive data and provide essential services to citizens, making them targets for data breaches and attacks that can disrupt critical services.

Conclusion  

The sectors of banking, energy, healthcare, telecommunications, transportation, strategic enterprises, and government enterprises face unique vulnerabilities and challenges in the face of cyber-attacks. By recognising the significance of safeguarding these sectors, we can emphasise the need for proactive cybersecurity measures and collaborative efforts between public and private entities. Strengthening regulatory frameworks, sharing threat intelligence, and adopting best practices are essential to ensure our critical infrastructure’s resilience and security. Through these concerted efforts, we can create a safer digital environment for these sectors, protecting vital services and preserving the integrity of our economy and society. The rising incidents of malware attacks on critical sectors emphasise the urgent need for updated cybersecurity policy, enhanced cybersecurity measures, a collaboration between public and private entities, and the development of proactive defence strategies. National Cyber Security Reference Framework 2023 will help in addressing the evolving cyber threat landscape, protect critical sectors, fill the gaps in sector-specific best practices, promote collaboration, establish a regulatory framework, and address the challenges posed by emerging technologies. By providing strategic guidance, this framework will enhance organisations’ cybersecurity posture and ensure the protection of critical infrastructure in an increasingly digitised world.