#FactCheck- Viral Kapil Mishra Video on 50% Attendance Not Recent

Introduction

Holi 2025 is just around the corner. In fact, in the Braj region, Mathura and Vrindavan, the celebrations have already begun, starting from Basant Panchami on 2nd February 2025. Temples in Vrindavan are sprinkling flowers on devotees, creating mesmerising scenes with the spirit of devotion. While cities like Delhi, Bangalore, Mumbai, etc., are all set, with pre-bookings for Holi events, parties and music festivals. 

However, in the current digital era, cybercriminals attempt to conduct manipulative campaigns to deceive innocent people. They attempt to send fake cashback offers, freebies, lucrative deals, giveaways, and phishing scams under the guise of Holi deals and offers. The upcoming festival of colors requires you to know the warning signs so you can remain alert and safeguard against digital scams.

How Scammers Might Target You 

Holi is a time for joy, colors, and celebrations, but cybercriminals see it as the perfect opportunity to trick people into falling for scams. With increased online shopping, event bookings, and digital transactions, scammers exploit the festive mood to steal money and personal information. Here are some common Holi-related cyber scams and how they operate:

1. Exclusive Fake Holi Offers

Scammers send out promotional messages via WhatsApp, SMS, or email claiming to offer exclusive Holi discounts. For example, you might receive a message like:
"Get 70% off on Holi color packs! Limited-time deal! Click here to order now."
However, clicking the link leads to a fraudulent website designed to steal your card details or make unauthorized transactions.

2.  Fake Holi Cashback Offers

You may get an SMS that reads:
"Congratulations! You’ve won ₹500 cashback for your Holi purchases. Claim now by clicking this link."
The link may take you to a phishing page that asks for your UPI PIN or bank login credentials, allowing scammers to siphon off your money.

3. Fake Quizzes to Win Freebies

Scammers circulate links to Holi-themed quizzes or surveys promising free gifts like branded clothing, sweets, or smart gadgets. These often ask users to enter personal details such as phone numbers, email addresses, or even Aadhaar numbers. Once entered, the scammers misuse this information for identity theft or further phishing attempts.

4. Fake Social Media Giveaways

Many fraudsters create fake Instagram and Facebook pages mimicking well-known brands, announcing contests with tempting prizes. For example:
"Holi Giveaway! Win a free Bluetooth speaker or chance to win smartphone by following us and sending a small registration fee!"
Once you pay, the page disappears, leaving you with nothing but regret.

5. Targeted Phishing Scams

During Holi, phishing attempts surge as scammers disguise themselves as banks, e-wallet services, or e-commerce platforms. You might receive an email with a subject like:
"Urgent: Your Holi order needs confirmation, update your details now!"
The email contains a fake link that, when clicked, prompts you to enter sensitive login information, which the scammers then use to access your account.

6. Clickbait Links on Social Media

Cybercriminals circulate enticing headlines such as:
"This New Holi Color Is Banned – Find Out Why!"
These links often lead to malware-infected pages that compromise your device security or steal browsing data.

7. Bogus Online Booking Platforms

With many people looking for Holi event tickets or holiday stays, scammers set up fake booking websites. Imagine you come across a site advertising "Holi Pool Party – Entry Just INR 299!" you eagerly make the payment, only to find out later that the event never existed.

How to Stay Safe This Festive Season

• Verify offers directly from official websites instead of clicking on random links.
• Avoid sharing personal or banking details on unfamiliar platforms.
• Look for HTTPS in website URLs before making any payments.
• Be cautious of unsolicited messages, even if they appear to be from known contacts.
• If an offer seems too good to be true, it it is likely a scam or deception.

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Conclusion:

As Holi 2025 approaches, make sure your online security remains a priority. Keep an eye on potential frauds that attempt to take advantage of the festive seasons like Holi. Protect yourself against various cyber threats. Before engaging with any Internet content, prioritize the verification of sources. Let us safeguard our celebrations with critical cyber security precautions. Wishing you all a cyber-safe and Happy Holi 2025!

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Introduction

Privacy has become a concern for netizens and social media companies have access to a user’s data and the ability to use the said data as they see fit. Meta’s business model, where they rely heavily on collecting and processing user data to deliver targeted advertising, has been under scrutiny. The conflict between Meta and the EU traces back to the enactment of GDPR in 2018. Meta is facing numerous fines for not following through with the regulation and mainly failing to obtain explicit consent for data processing under Chapter 2, Article 7 of the GDPR. ePrivacy Regulation, which focuses on digital communication and digital data privacy, is the next step in the EU’s arsenal to protect user privacy and will target the cookie policies and tracking tech crucial to Meta's ad-targeting mechanism. Meta’s core revenue stream is sourced from targeted advertising which requires vast amounts of data for the creation of a personalised experience and is scrutinised by the EU. 

Pay for Privacy Model and its Implications with Critical Analysis

Meta came up with a solution to deal with the privacy issue - ‘Pay or Consent,’ a model that allows users to opt out of data-driven advertising by paying a subscription fee. The platform would offer users a choice between free, ad-supported services and a paid privacy-enhanced experience which aligns with the GDPR and potentially reduces regulatory pressure on Meta. 

Meta presently needs to assess the economic feasibility of this model and come up with answers for how much a user would be willing to pay for the privacy offered and shift Meta’s monetisation from ad-driven profits to subscription revenues. This would have a direct impact on Meta’s advertisers who use Meta as a platform for detailed user data for targeted advertising, and would potentially decrease ad revenue and innovate other monetisation strategies.

For the users, increased privacy and greater control of data aligning with global privacy concerns would be a potential outcome. While users will undoubtedly appreciate the option to avoid tracking, the suggestion does beg the question that the need to pay might become a barrier. This could possibly divide users between cost-conscious and privacy-conscious segments. Setting up a reasonable price point is necessary for widespread adoption of the model.

For the regulators and the industry, a new precedent would be set in the tech industry and could influence other companies’ approaches to data privacy. Regulators might welcome this move and encourage further innovation in privacy-respecting business models. 

The affordability and fairness of the ‘pay or consent’ model could create digital inequality if privacy comes at a digital cost or even more so as a luxury. The subscription model would also need clarifications as to what data would be collected and how it would be used for non-advertising purposes. In terms of market competition, competitors might use and capitalise on Meta’s subscription model by offering free services with privacy guarantees which could further pressure Meta to refine its offerings to stay competitive. According to the EU, the model needs to provide a third way for users who have ads but are a result of non-personalisation advertising.

Meta has further expressed a willingness to explore various models to address regulatory concerns and enhance user privacy. Their recent actions in the form of pilot programs for testing the pay-for-privacy model is one example. Meta is actively engaging with EU regulators to find mutually acceptable solutions and to demonstrate its commitment to compliance while advocating for business models that sustain innovation. Meta executives have emphasised the importance of user choice and transparency in their future business strategies.

Future Impact Outlook

• The Meta-EU tussle over privacy is a manifestation of broader debates about data protection and business models in the digital age. 
• The EU's stance on Meta’s ‘pay or consent’ model and any new regulatory measures will shape the future landscape of digital privacy, leading to other jurisdictions taking cues and potentially leading to global shifts in privacy regulations. 
• Meta may need to iterate on its approach based on consumer preferences and concerns. Competitors and tech giants will closely monitor Meta’s strategies, possibly adopting similar models or innovating new solutions. And the overall approach to privacy could evolve to prioritise user control and transparency.

Conclusion

Consent is the cornerstone in matters of privacy and sidestepping it violates the rights of users. The manner in which tech companies foster a culture of consent is of paramount importance in today's digital landscape. As the exploration by Meta in the ‘pay or consent’ model takes place, it faces both opportunities and challenges in balancing user privacy with business sustainability. This situation serves as a critical test case for the tech industry, highlighting the need for innovative solutions that respect privacy while fostering growth with the specificity of dealing with data protection laws worldwide, starting with India’s Digital Personal Data Protection Act, of 2023.

Reference:

• https://ciso.economictimes.indiatimes.com/news/grc/eu-tells-meta-to-address-consumer-fears-over-pay-for-privacy/111946106 
• https://www.wired.com/story/metas-pay-for-privacy-model-is-illegal-says-eu/ 
• https://edri.org/our-work/privacy-is-not-for-sale-meta-must-stop-charging-for-peoples-right-to-privacy/ 
• https://fortune.com/2024/04/17/meta-pay-for-privacy-rejected-edpb-eu-gdpr-schrems/ 

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Executive Summary

A graphic widely circulating on social media claims that Union Home Minister Amit Shah has warned, “A major crisis is coming; if possible, skip one meal a day.” The claim has been found to be false in a fact-check conducted by CyberPeace Research Wing. The research revealed that Amit Shah has not made any such statement.

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Claim

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A Facebook user shared the viral graphic on May 17, 2026, claiming that BJP leader and Home Minister Amit Shah issued a “warning” to the public, allegedly saying people should be prepared for a major crisis and consider skipping one meal a day. The post has been widely circulated on social media, drawing significant attention and discussion.

• https://www.facebook.com/photo.php?fbid=1509406197622070&set=pb.100056581115590.-2207520000&type=3 
• https://archive.ph/Z9Tle 

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Factcheck

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A keyword-based search on Google did not return any credible news reports supporting the claim. Further scrutiny of the official account of the Ministry of Home Affairs on X also found no mention or statement matching the viral claim.

• https://x.com/HMOIndia 

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A separate review of the official X account of Home Minister Amit Shah also did not show any such statement or post confirming the viral claim.

• https://x.com/AmitShah 

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Conclusion

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The viral claim is false. Union Home Minister Amit Shah has not made any such statement.

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