#FactCheck - Viral Clip and Newspaper Article Claiming 18% GST on 'Good Morning' Messages Debunked

Introduction

Smartphones have revolutionised human connectivity. In 2023, it was estimated that almost 96% of the global digital population is accessing the internet via their mobile phones and India alone has 1.05 billion users. Information consumption has grown exponentially due to the enhanced accessibility that these mobiles provide. These devices allow accessibility to information no matter where one is, and have completely transformed how we engage with the world around us, be it to skim through work emails while commuting, video streaming during breaks, reading an ebook at our convenience or even catching up on news at any time or place. Mobile phones  grant us instant access to the web and are always within reach. 

But this instant connection has its downsides too, and one of the most worrying of these is the rampant rise of misinformation. These tiny screens and our constant, on-the-go dependence on them can be directly linked to the spread of “fake news,” as people consume more and more content in rapid bursts, without taking the time to really process the same or think deeply about its authenticity. There is an underlying cultural shift in how we approach information and learning currently: the onslaught of vast amounts of “bite-sized information” discourages people from researching what they’re being told or shown. The focus has shifted from learning deeply to consuming more and sharing faster. And this change in audience behaviour is making us vulnerable to misinformation, disinformation and unchecked foreign influence.

The Growth of Mobile Internet Access 

More than 5 billion people are connected to the internet and web traffic is increasing rapidly. The developed countries in North America and Europe are experiencing mobile internet penetration at a universal rate.  Contrastingly, the developing countries of Africa, Asia, and Latin America are experiencing rapid growth in this penetration. The introduction of affordable smartphones and low-cost mobile data plans has expanded access to internet connectivity. 4G and 5G infrastructure development have further bridged any connectivity gaps. This widespread access to the mobile internet has democratised information, allowing millions of users to participate in the digital economy.  Access to educational resources while at the same time engaging in global conversations is one such example of the democratisation of information. This reduces the digital divide between diverse groups and empowers communities with unprecedented access to knowledge and opportunities.

The Nature of Misinformation in the Mobile Era 

Misinformation spread has become more prominent in recent times and one of the contributing factors is the rise of mobile internet. This instantaneous connection has made social media platforms like Facebook, WhatsApp, and X (formerly Twitter) available on a single compact and portable device. These social media platforms enable users to share content instantly and to a wide user base, many times without verifying its accuracy. The virality of social media sharing, where posts can reach thousands of users in seconds, accelerates the spread of false information. This ease of sharing, combined with algorithms that prioritise engagement, creates a fertile ground for misinformation to flourish, misleading vast numbers of people before corrections or factual information can be disseminated. 

Some of the factors that are amplifying misinformation sharing through mobile internet are algorithmic amplification which prioritises engagement, the ease of sharing content due to instant access and user-generated content, the limited media literacy of users and the echo chambers which reinforce existing biases and spread false information. 

Gaps and Challenges due to the increased accessibility of  Mobile Internet 

Despite growing concerns about misinformation spread due to mobile internet, policy responses remain inadequate, particularly in developing countries. These gaps include: the lack of algorithm regulation, as social media platforms prioritise engaging content, often fueling misinformation. Inadequate international cooperation further complicates enforcement, as addressing the cross-border nature of misinformation has been a struggle for national regulations. 

Additionally, balancing content moderation with free speech remains challenging, with efforts to curb misinformation sometimes leading to concerns over censorship. 

Finally, a deficit in media literacy leaves many vulnerable to false information. Governments and international organisations must prioritise public education to equip users with the required skills to evaluate online content, especially in low-literacy regions.

CyberPeace Recommendations

Addressing misinformation via mobile internet requires a collaborative, multi-stakeholder approach. 

• Governments should mandate algorithm transparency, ensuring social media platforms disclose how content is prioritised and give users more control. 
• Collaborative fact-checking initiatives between governments, platforms, and civil society could help flag or correct false information before it spreads, especially during crises like elections or public health emergencies. 
• International organisations should lead efforts to create standardised global regulations to hold platforms accountable across borders. 
• Additionally, large-scale digital literacy campaigns are crucial, teaching the public how to assess online content and avoid misinformation traps.

Conclusion

Mobile internet access has transformed information consumption and bridged the digital divide. At the same time, it has also accelerated the spread of misinformation. The global reach and instant nature of mobile platforms, combined with algorithmic amplification, have created significant challenges in controlling the flow of false information. Addressing this issue requires a collective effort from governments, tech companies, and civil society to implement transparent algorithms, promote fact-checking, and establish international regulatory standards. Digital literacy should be enhanced to empower users to assess online content and counter any risks that it poses.  

References

• https://www.statista.com/statistics/1289755/internet-access-by-device-worldwide/ 
• https://www.forbes.com/sites/kalevleetaru/2019/05/01/are-smartphones-making-fake-news-and-disinformation-worse/
• https://www.pewresearch.org/short-reads/2019/03/07/7-key-findings-about-mobile-phone-and-social-media-use-in-emerging-economies/ft_19-02-28_globalmobilekeytakeaways_misinformation/ 
• https://www.psu.edu/news/research/story/slow-scroll-users-less-vigilant-about-misinformation-mobile-phones 

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Introduction

Beginning with the premise that the advent of the internet has woven a rich but daunting digital web, intertwining the very fabric of technology with the variegated hues of human interaction, the EU has stepped in as the custodian of this ever-evolving tableau. It is within this sprawling network—a veritable digital Minotaur's labyrinth—that the European Union has launched a vigilant quest, seeking not merely to chart its enigmatic corridors but to instil a sense of order in its inherent chaos.

The Digital Services Act (DSA) is the EU's latest testament to this determined pilgrimage, a voyage to assert dominion over the nebulous realms of cyberspace. In its latest sagacious move, the EU has levelled its regulatory lance at the behemoths of digital indulgence—Pornhub, XVideos, and Stripchat—monarchs in the realm of adult entertainment, each commanding millions of devoted followers.

Applicability of DSA

Graced with the moniker of Very Large Online Platforms (VLOPs), these titans of titillation are now facing the complex weave of duties delineated by the DSA, a legislative leviathan whose coils envelop the shadowy expanses of the internet with an aim to safeguard its citizens from the snares and pitfalls ensconced within. Like a vigilant Minotaur, the European Commission, the EU's executive arm, stands steadfast, enforcing compliance with an unwavering gaze.

The DSA is more than a mere compilation of edicts; it encapsulates a deeper, more profound ethos—a clarion call announcing that the wild frontiers of the digital domain shall be tamed, transforming into enclaves where the sanctity of individual dignity and rights is zealously championed. The three corporations, singled out as the pioneers to be ensnared by the DSA's intricate net, are now beckoned to embark on an odyssey of transformation, realigning their operations with the EU's noble envisioning of a safeguarded internet ecosystem.

The Paradigm Shift

In a resolute succession, following its first decree addressing 19 Very Large Online Platforms and Search Engines, the Commission has now ensconced the trinity of adult content purveyors within the DSA's embrace. The act demands that these platforms establish intuitive user mechanisms for reporting illicit content, prioritize communications from entities bestowed with the 'trusted flaggers' title, and elucidate to users the rationale behind actions taken to restrict or remove content. Paramount to the DSA's ethos, they are also tasked with constructing internal mechanisms to address complaints, forthwith apprising law enforcement of content hinting at criminal infractions, and revising their operational underpinnings to ensure the confidentiality, integrity, and security of minors.

But the aspirations of the DSA stretch farther, encompassing a realm where platforms are agents against deception and manipulation of users, categorically eschewing targeted advertisement that exploits sensitive profiling data or is aimed at impressionable minors. The platforms must operate with an air of diligence and equitable objectivity, deftly applying their terms of use, and are compelled to reveal their content moderation practices through annual declarations of transparency.

The DSA bestows upon the designated VLOPs an even more intensive catalogue of obligations. Within a scant four months of their designation, Pornhub, XVideos, and Stripchat are mandated to implement measures that both empower and shield their users—especially the most vulnerable, minors—from harms that traverse their digital portals. Augmented content moderation measures are requisite, with critical risk analyses and mitigation strategies directed at halting the spread of unlawful content, such as child exploitation material or the non-consensual circulation of intimate imagery, as well as curbing the proliferation and repercussions of deepfake-generated pornography.

The New Rules

The DSA enshrines the preeminence of protecting minors, with a staunch requirement for VLOPs to contrive their services so as to anticipate and enfeeble any potential threats to the welfare of young internet navigators. They must enact operational measures to deter access to pornographic content by minors, including the utilization of robust age verification systems. The themes of transparency and accountability are amplified under the DSA's auspices, with VLOPs subject to external audits of their risk assessments and adherence to stipulations, the obligation to maintain accessible advertising repositories, and the provision of data access to rigorously vetted researchers.

Coordinated by the Commission in concert with the Member States' Digital Services Coordinators, vigilant supervision will be maintained to ensure the scrupulous compliance of Pornhub, Stripchat, and XVideos with the DSA's stringent directives. The Commission's services are poised to engage with the newly designated platforms diligently, affirming that initiatives aimed at shielding minors from pernicious content, as well as curbing the distribution of illegal content, are effectively addressed.

The EU's monumental crusade, distilled into the DSA, symbolises a pledge—a testament to its steadfast resolve to shepherd cyberspace, ensuring the Minotaur of regulation keeps the bedlam at a manageable compass and the sacrosanctity of the digital realm inviolate for all who meander through its infinite expanses. As we cast our gazes toward February 17, 2024—the cusp of the DSA's comprehensive application—it is palpable that this legislative milestone is not simply a set of guidelines; it stands as a bold, unflinching manifesto. It beckons the advent of a novel digital age, where every online platform, barring small and micro-enterprises, will be enshrined in the lofty ideals imparted by the DSA.

Conclusion

As we teeter on the edge of this nascent digital horizon, it becomes unequivocally clear: the European Union's Digital Services Act is more than a mundane policy—it is a pledge, a resolute statement of purpose, asserting that amid the vast, interwoven tapestry of the internet, each user's safety, dignity, and freedoms are enshrined and hold the intrinsic significance meriting the force of the EU's legislative guard. Although the labyrinth of the digital domain may be convoluted with complexity, guided by the DSA's insightful thread, the march toward a more secure, conscientious online sphere forges on—resolute, unerring, one deliberate stride at a time.

References

https://ec.europa.eu/commission/presscorner/detail/en/ip_23_6763https://www.breakingnews.ie/world/three-of-the-biggest-porn-sites-must-verify-ages-under-eus-new-digital-law-1566874.html

Introduction

Social media is the new platform for free speech and expressing one’s opinions. The latest news breaks out on social media and is often used by political parties to propagate their parties during the elections. Hashtag (#)is the new weapon, a powerful hashtag that goes a long way in making an impact in society that so at a global level. Various hashtags have gained popularity in the last years, such as – #blacklivesmatter, #metoo, #pride, #cybersecurity, and many more, which were influential in spreading awareness among the people regarding various social issues and taboos, which then were removed from multiple cultures. Social media is strengthened by social media influencers who are famous personalities with a massive following as they create regular content that the users consume and share with their friends. Social media is all about the message and its speed, and hence issues like misinformation and disinformation are widespread on nearly all social media platforms, so the influencers play a keen role in making sure the content on social media is in compliance with its community and privacy guidelines.

The Know-How

The Department of Consumer Affairs under the Ministry of Consumer Affairs, Food and Public Distribution released a guide, ‘Endorsements Know-hows!’ for celebrities, influencers, and virtual influencers on social media platforms, The guide aims to ensure that individuals do not mislead their audiences when endorsing products or services and that they are in compliance with the Consumer Protection Act and any associated rules or guidelines. Advertisements are no longer limited to traditional media like print, television, or radio, with the increasing reach of digital platforms and social media, such as Facebook, Twitter, and Instagram, there has been a rise in the influence of virtual influencers, celebrities, and social media influencers. This has led to an increased risk of consumers being misled by advertisements and unfair trade practices by these individuals on social media platforms. Endorsements must be made in simple, clear language, and terms such as “advertisement,” “sponsored,” or “paid promotion” can be used. They should not endorse any product or service and service in which they have done due diligence or that they have not personally used or experienced. The Act established guidelines for protecting consumers from unfair trade practices and misleading advertisements. The Department of Consumer Affairs published Guidelines for prevention of Misleading Advertisements and Endorsements for Misleading Advertisements, 2022, on 9th June 2022. These guidelines outline the criteria for valid advertisements and the responsibilities of manufacturers, service providers, advertisers, and advertising agencies. These guidelines also touched upon celebrities and endorsers. It states that misleading advertisements in any form, format, or medium are prohibited by law.

The guidelines apply to social media influencers as well as virtual avatars promoting products and services online. The disclosures should be easy to notice in post descriptions, where you can usually find hashtags or links. It should also be prominent enough to be noticeable in the content,

Changes Expected

The new guidelines will bring about uniformity in social media content in respect of privacy and the opinions of different people. The primary issue being addressed is misinformation, which was at its peak during the Covid-19 pandemic and impacted millions of people worldwide. The aspect of digital literacy and digital etiquette is a fundamental art of social media ethics, and hence social media influencers and celebrities can go a long way in spreading awareness about the same among common people and regular social media users. The increasing threats of cybercrimes and various exploitations over cyberspace can be eradicated with the help of efficient awareness and education among the youth and the vulnerable population, and the influencers can easily do the same, so its time that the influencers understand their responsibility of leading the masses online and create a healthy secure cyber ecosystem. Failing to follow the guidelines will make social media influencers liable for a fine of up to Rs 10 lakh. In the case of repeated offenders, the penalty can go up to Rs 50 lakh.

Conclusion

The size of the social media influencer market in India in 2022 was $157 million. It could reach as much as $345 million by 2025. Indian advertising industry’s self-regulatory body Advertising Standards Council of India (ASCI), shared that Influencer violations comprise almost 30% of ads taken up by ASCI, hence this legal backing for disclosure requirements is a welcome step. The Ministry of Consumer Affairs had been in touch with ASCI to review the various global guidelines on influencers. The social media guidelines from Clairfirnia and San Fransisco share the same basis, and hence guidelines inspired by different countries will allow the user and the influencer to understand the global perspective and work towards securing the bigger picture. As we know that cyberspace has no geographical boundaries and limitations; hence now is the time to think beyond conventional borders and start contributing towards securing and safeguarding global cyberspace.