TRAIs crackdown on pesky calls and messages

Introduction

Social media has emerged as a leading source of communication and information; its relevance cannot be ignored during natural disasters since it is relied upon by governments and disaster relief organisations as a tool for disseminating aid and relief-related resources and communications instantly. During disaster times, social media has emerged as a primary source for affected populations to access information on relief resources; community forums offering aid resources and official government channels for government aid have enabled efficient and timely administration of relief initiatives.

However, given the nature of social media, misinformation risks during natural disasters has also emerged as a primary concern that severely hampers aid administration during natural disasters. The disaster-disinformation network offers some sensationalised influential campaigns against communities at their most vulnerable. Victims who seek reliable resources during natural calamities often reach out to inhospitable campaigns and may experience delayed or lack of access to necessary healthcare, significantly impacting their recovery and survival. This delay can lead to worsening medical conditions and an increased death toll among those affected by the disaster. Victims may lack clear information on the appropriate agencies to seek assistance from, causing confusion and delays in receiving help. 

Misinformation Threat Landscape during Natural Disaster

During the 2018 floods in Kerala, it was noted that a fake video on water leakage from the Mullaperyar Dam created panic among the citizens and negatively impacted the rescue operations. Similarly, in 2017, reports emerged claiming that Hurricane Irma had caused sharks to be displaced onto a Florida highway. Similar stories, accompanied by the same image, resurfaced following Hurricanes Harvey and Florence. The disaster-affected nation may face international criticism and fail to receive necessary support due to its perceived inability to manage the crisis effectively. This lack of confidence from the global community can further exacerbate the challenges faced by the nation, leaving it more vulnerable and isolated in its time of need.

The spread of misinformation through social media severely hinders the administration of aid and relief operations during natural disasters since it hinders first responders' efforts to counteract and reduce the spread of misinformation, rumours, and false information and declines public trust in government, media, and non-governmental organisations (NGOs), who are often the first point of contact for both victims and officials due to their familiarity with the region and the community. In Moldova, it was noted that foreign influence has exploited the ongoing drought to create divisions between the semi-autonomous regions of Transnistria and Gagauzia and the central government in Chisinau. News coverage critical of the government leverages economic and energy insecurities to incite civil unrest in this already unstable region. Additionally, First responders may struggle to locate victims and assist them to safety, complicating rescue operations. The inability to efficiently find and evacuate those in need can result in prolonged exposure to dangerous conditions and a higher risk of injury or death.

Further, international aid from other countries could be impeded, affecting the overall relief effort. Without timely and coordinated support from the global community, the disaster response may be insufficient, leaving many needs unmet. Further, misinformation also impedes military, reducing the effectiveness of rescue and relief operations. Military assistance often plays a crucial role in disaster response, and any delays can hinder efforts to provide immediate and large-scale aid.

Misinformation also creates problems of allocation of relief resources to unaffected areas which resultantly impacts aid processes for regions in actual need. Following the April 2015 earthquake in Nepal, a Facebook post claimed that 300 houses in Dhading needed aid. Shared over 1,000 times, it reached around 350,000 people within 48 hours. The originator aimed to seek help for Ward #4’s villagers via social media. Given the average Facebook user has 350 contacts, the message was widely viewed. However, the need had already been reported on quakemap.org, a crisis-mapping database managed by Kathmandu Living Labs, a week earlier. Helping Hands, a humanitarian group was notified on May 7, and by May 11, Ward #4 received essential food and shelter. The re-sharing and sensationalisation of outdated information could have wasted relief efforts since critical resources would have been redirected to a region that had already been secured.

Policy Recommendations

Perhaps the most important step in combating misinformation during natural disasters is the increasing public education and the rapid, widespread dissemination of early warnings. This was best witnessed in the November 1970 tropical cyclone in southeastern Bangladesh, combined with a high tide, struck southeastern Bangladesh, leaving more than 300,000 people dead and 1.3 million homeless. In May 1985, when a comparable cyclone and storm surge hit the same area, local dissemination of disaster warnings was much improved and the people were better prepared to respond to them. The loss of life, while still high (at about 10,000), the numbers were about 3% of that in 1970. On a similar note, when a devastating cyclone struck the same area of Bangladesh in May 1994, fewer than 1,000 people died. In India, the 1977 cyclone in Andra Pradesh killed 10,000 people, but a similar storm in the same area 13 years later killed only 910. The dramatic difference in mortalities was owed to a new early-warning system connected with radio stations to alert people in low-lying areas. 

Additionally, location-based filtering for monitoring social media during disasters is considered as another best practice to curb misinformation. However, agencies should be aware that this method may miss local information from devices without geolocation enabled. A 2012 Georgia Tech study found that less than 1.4 percent of Twitter content is geolocated. Additionally, a study by Humanity Road and Arizona State University on Hurricane Sandy data indicated a significant decline in geolocation data during weather events.

Alternatively, Publish frequent updates to promote transparency and control the message. In emergency management and disaster recovery, digital volunteers—trusted agents who provide online support—can assist overwhelmed on-site personnel by managing the vast volume of social media data. Trained digital volunteers help direct affected individuals to critical resources and disseminate reliable information. 

Enhancing the quality of communication requires double-verifying information to eliminate ambiguity and reduce the impact of misinformation, rumors, and false information must also be emphasised. This approach helps prevent alert fatigue and "cry wolf" scenarios by ensuring that only accurate, relevant information is disseminated. Prioritizing ground truth over assumptions and swiftly releasing verified information or acknowledging the situation can bolster an agency's credibility. This credibility allows the agency to collaborate effectively with truth amplifiers. Prebunking and Debunking methods are also effective way to counter misinformation and build cognitive defenses to recognise red flags. Additionally, evaluating the relevance of various social media information is crucial for maintaining clear and effective communication.

References

1. https://www.nature.com/articles/s41598-023-40399-9#:~:text=Moreover%2C%20misinformation%20can%20create%20unnecessary,impacting%20the%20rescue%20operations29. 
2. https://www.redcross.ca/blog/2023/5/why-misinformation-is-dangerous-especially-during-disasters
3. https://www.soas.ac.uk/about/blog/disinformation-during-natural-disasters-emerging-vulnerability‍
4. https://www.dhs.gov/sites/default/files/publications/SMWG_Countering-False-Info-Social-M dia-Disasters-Emergencies_Mar2018-508.pdf

Introduction: 

The G7 Summit is an international forum that includes member states from France, the United States, the United Kingdom, Germany, Japan, Italy, Canada and the European Union (EU). The annual G7 meeting that is held every year was hosted by Japan this year in May 2023. It took place in Hiroshima. Artificial Intelligence (AI) was the major theme of this G7 summit. Key takeaways from this G7 summit highlight that leaders together focused on escalating the adoption of AI for beneficial use cases across the economy and the government and improving the governing structure to mitigate the potential risks of AI. 

Need for fair and responsible use of AI:

The G7 recognises that they really need to work together to ensure the responsible and fair use of AI to help establish technical standards for the same. Members of the G7 countries agreed to adopt an open and enabling environment for the development of AI technologies.  They also emphasized that AI regulations should be based on democratic values. G7 summit calls for the responsible use of AI. The ministers discussed the risks involved in AI technology programs like ChatGPT. They came up with an action plan for promoting responsible use of AI with human beings leading the efforts. 

Further Ministers from the Group of Seven (G7) countries (Canada, France, Germany, Italy, Japan, the UK, the US, and the EU) met virtually on 7 September 2023 and committed to creating ‘international guiding principles applicable for all AI actors’, and a code of conduct for organisations developing ‘advanced’ AI systems. 

What is HAP (Hiroshima AI Process)

Hiroshima AI Process (HAP) aims to establish trustworthy AI technical standards at the international level. The G7 agreed on creating a ministerial forum to prompt the fair use of AI. Hiroshima AI Process (HAP) is an effort by G7 to determine a way forward to regulate AI. The HAP establishes a forum for international discussions on inclusive AI governance and interoperability to achieve a common vision and goal of trustworthy AI at the global level.

The HAP will be operating in close connection with organisations including the Organisation for Economic Co-operation and Development (OECD) and the Global Partnership on AI (GPAI).

This Hiroshima AI Process (HAP) initiated at the Annual G7 Summit held in Hiroshima, Japan is a significant step towards regulating AI and the Hiroshima AI Process (HAP) is likely to conclude by December 2023.

G7 leaders emphasized fostering an environment where trustworthy AI systems are designed, developed and deployed for the common good worldwide. They advocated for international standards and interoperable tools for trustworthy AI that enable Innovation by creating a comprehensive policy framework, including overall guiding principles for all AI actors in the AI ecosystem.

Stressing upon fair use of advanced technologies:

The impact and misuse of generative AI was also discussed by the G7 leaders. The G7 members also stressed misinformation and disinformation in the realm of generative AI models. As they are capable of creating synthetic content such as deepfakes. In particular, they noted that the next generation of interactive generative media will leverage targeted influence content that is highly personalized, localized, and conversational. 

In the digital landscape, there is a rapid advancement of technologies such as generative 

Artificial Intelligence (AI), deepfake, machine learning, etc. Such technologies offer convenience to users in performing several tasks and are capable of assisting individuals and business entities. Since these technologies are easily accessible, cyber-criminals leverage AI tools and technologies for malicious activities, hence certain regulatory mechanisms at the global level will ensure and advocate for the ethical, reasonable and fair use of such advanced technologies. 

Conclusion: 

The G7 summit held in May 2023 focused on advanced international discussions on inclusive AI governance and interoperability to achieve a common vision and goal of trustworthy AI, in line with shared democratic values. AI governance has become a global issue, countries around the world are coming forward and advocating for the responsible and fair use of AI and influence on global AI governance and standards. It is significant to establish a regulatory framework that defines AI capabilities and identifies areas prone to misuse. And set forth reasonable technical standards while also fostering innovations. Hence overall prioritizing data privacy, integrity, and security in the evolving nature of advanced technologies. 

References:

• https://www.politico.eu/wp-content/uploads/2023/09/07/3e39b82d-464d-403a-b6cb-dc0e1bdec642-230906_Ministerial-clean-Draft-Hiroshima-Ministers-Statement68.pdf
• https://www.g7hiroshima.go.jp/en/summit/about/
• https://www.drishtiias.com/daily-updates/daily-news-analysis/the-hiroshima-ai-process-for-global-ai-governance
• https://www.businesstoday.in/technology/news/story/hiroshima-ai-process-g7-calls-for-adoption-of-international-technical-standards-for-ai-382121-2023-05-20

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THREE CENTRES OF EXCELLENCE IN ARTIFICIAL INTELLIGENCE:

India’s Finance Minister, Mrs. Nirmala Sitharaman, with a vision of ‘Make AI for India’ and ‘Make AI work for India, ’ announced during the presentation of Union Budget 2023 that the Indian Government is planning to set up three ‘Centre of Excellence’ for Artificial Intelligence in top Educational Institutions to revolutionise fields such as health, agriculture, etc.

Under the ‘Amirt Kaal,’ i.e., the budget of 2023 is a stepping stone by the government to have a technology-driven knowledge-based economy and the seven priorities that have been set up by the government called ‘Saptarishi’ such as inclusive development, reaching the last mile, infrastructure investment, unleashing potential, green growth, youth power, and financial sector will guide the nation in this endeavor along with leading industry players that will partner in conducting interdisciplinary research, developing cutting edge applications and scalable problem solutions in such areas.

The government has already formed the roadmap for AI in the nation through MeitY, NASSCOM, and DRDO, indicating that the government has already started this AI revolution. For AI-related research and development, the Centre for Artificial Intelligence and Robotics (CAIR) has already been formed, and biometric identification, facial recognition, criminal investigation, crowd and traffic management, agriculture, healthcare, education, and other applications of AI are currently being used.

Even a task force on artificial intelligence (AI) was established on August 24, 2017. The government had promised to set up Centers of Excellence (CoEs) for research, education, and skill development in robotics, artificial intelligence (AI), digital manufacturing, big data analytics, quantum communication, and the Internet of Things (IoT) and by announcing the same in the current Union budget has planned to fulfill the same.

The government has also announced the development of 100 labs in engineering institutions for developing applications using 5G services that will collaborate with various authorities, regulators, banks, and other businesses.

Developing such labs aims to create new business models and employment opportunities. Among others, it will also create smart classrooms, precision farming, intelligent transport systems, and healthcare applications, as well as new pedagogy, curriculum, continual professional development dipstick survey, and ICT implementation will be introduced for training the teachers.

POSSIBLE ROLES OF AI:

The use of AI in top educational institutions will help students to learn at their own pace, using AI algorithms providing customised feedback and recommendations based on their performance, as it can also help students identify their strengths and weaknesses, allowing them to focus their study efforts more effectively and efficiently and will help train students in AI and make the country future-ready.

The main area of AI in healthcare, agriculture, and sustainable cities would be researching and developing practical AI applications in these sectors. In healthcare, AI can be effective by helping medical professionals diagnose diseases faster and more accurately by analysing medical images and patient data. It can also be used to identify the most effective treatments for specific patients based on their genetic and medical history.

Artificial Intelligence (AI) has the potential to revolutionise the agriculture industry by improving yields, reducing costs, and increasing efficiency. AI algorithms can collect and analyse data on soil moisture, crop health, and weather patterns to optimise crop management practices, improve yields and the health and well-being of livestock, predict potential health issues, and increase productivity. These algorithms can identify and target weeds and pests, reducing the need for harmful chemicals and increasing sustainability.

ROLE OF AI IN CYBERSPACE:

Artificial Intelligence (AI) plays a crucial role in cyberspace. AI technology can enhance security in cyberspace, prevent cyber-attacks, detect and respond to security threats, and improve overall cybersecurity. Some of the specific applications of AI in cyberspace include:

• Intrusion Detection: AI-powered systems can analyse large amounts of data and detect signs of potential cyber-attacks.
• Threat Analysis: AI algorithms can help identify patterns of behaviour that may indicate a potential threat and then take appropriate action.
• Fraud Detection: AI can identify and prevent fraudulent activities, such as identity theft and phishing, by analysing large amounts of data and detecting unusual behaviour patterns.
• Network Security: AI can monitor and secure networks against potential cyber-attacks by detecting and blocking malicious traffic.
• Data Security: AI can be used to protect sensitive data and ensure that it is only accessible to authorised personnel.

CONCLUSION:

Introducing AI in top educational institutions and partnering it with leading industries will prove to be a stepping stone to revolutionise the development of the country, as Artificial Intelligence (AI) has the potential to play a significant role in the development of a country by improving various sectors and addressing societal challenges. Overall, we hope to see an increase in efficiency and productivity across various industries, leading to increased economic growth and job creation, improved delivery of healthcare services by increasing access to care and, improving patient outcomes, making education more accessible and effective as AI has the potential to improve various sectors of a country and contribute to its overall development and progress. However, it’s important to ensure that AI is developed and used ethically, considering its potential consequences and impact on society.

References:

• Centre to establish three centres of excellence to boost AI (newsbytesapp.com)
• Union Budget 2023: Centre bets big on Artificial Intelligence, IoT | Business Standard News (business-standard.com)
• Union Budget 2023: Centres of Excellence for AI to be Set Up in Top Educational Institutions (msn.com)