#FactCheck - Fake Image Claiming Patanjali selling Beef Biryani Recipe mix is Misleading
Executive Summary:
A photo that has gone viral on social media alleges that the Indian company Patanjali founded by Yoga Guru Baba Ramdev is selling a product called “Recipe Mix for Beef Biryani”. The image incorporates Ramdev’s name in its promotional package. However, upon looking into the matter, CyberPeace Research Team revealed that the viral image is not genuine. The original image was altered and it has been wrongly claimed which does not even exist. Patanjali is an Indian brand designed for vegetarians and an intervention of Ayurveda. For that reason, the image in context is fake and misleading.
Claims:
An image circulating on social media shows Patanjali selling "Recipe Mix for Beef Biryani”.
Fact Check:
Upon receiving the viral image, the CyberPeace Research Team immediately conducted an in-depth investigation. A reverse image search revealed that the viral image was taken from an unrelated context and digitally altered to be associated with the fabricated packaging of "National Recipe Mix for Biryani".
The analysis of the image confirmed signs of manipulation. Patanjali, a well-established Indian brand known for its vegetarian products, has no record of producing or promoting a product called “Recipe mix for Beef Biryani”. We also found a similar image with the product specified as “National Biryani” in another online store.
Comparing both photos, we found that there are several differences.
Further examination of Patanjali's product catalog and public information verified that this viral image is part of a deliberate attempt to spread misinformation, likely to damage the reputation of the brand and its founder. The entire claim is based on a falsified image aimed at provoking controversy, and therefore, is categorically false.
Conclusions:
The viral image associating Patanjali and Baba Ramdev with "Recipe mix for Beef Biryani" is entirely fake. This image was deliberately manipulated to spread false information and damage the brand’s reputation. Social media users are encouraged to fact-check before sharing any such claims, as the spread of misinformation can have significant consequences. The CyberPeace Research Team emphasizes the importance of verifying information before circulating it to avoid spreading false narratives.
- Claim: Patanjali and Baba Ramdev endorse "Recipe mix for Beef Biryani"
- Claimed on: X
- Fact Check: Fake & Misleading
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Introduction
Misinformation and disinformation are significant issues in today's digital age. The challenge is not limited to any one sector or industry, and has been seen to affect everyone that deals with data of any sort. In recent times, we have seen a rise in misinformation about all manner of subjects, from product and corporate misinformation to manipulated content about regulatory or policy developments.
Micro, Small, and Medium Enterprises (MSMEs) play an important role in economies, particularly in developing nations, by promoting employment, innovation, and growth. However, in the evolving digital landscape, they also confront tremendous hurdles, such as the dissemination of mis/disinformation which may harm reputations, disrupt businesses, and reduce consumer trust. MSMEs are particularly susceptible since they have minimal resources at their disposal and cannot afford to invest in the kind of talent, technology and training that is needed for a business to be able to protect itself in today’s digital-first ecosystem. Mis/disinformation for MSMEs can arise from internal communications, supply chain partners, social media, competitors, etc. To address these dangers, MSMEs must take proactive steps such as adopting frameworks to counter misinformation and prioritising best practices like digital literacy and training, monitoring and social listening, transparency protocols and robust communication practices.
Assessing the Impact of Misinformation on MSMEs
To assess the impact of misinformation on MSMEs, it is essential to get a full sense of the challenges. To begin with, one must consider the categories of damage which can include financial loss, reputational damage, operational damages, and regulatory noncompliance. Various assessment methodologies can be used to analyze the impact of misinformation, including surveys, interviews, case studies, social media and news data analysis, and risk analysis practices.
Policy Framework and Gaps in Addressing Misinformation
The Digital India Initiative, a flagship program of the Government of India, aims to transform India into a digitally empowered society and knowledge economy. The Information Technology Act, 2000 and the rules made therein govern the technology space and serve as the legal framework for cyber security and data protection. The Bhartiya Nyay Sanhita, 2023 also contains provisions regarding ‘fake news’. The Digital Personal Data Protection Act, 2023 is a brand new law aimed at protecting personal data. Fact-check units (FCUs) are government and private independent bodies that verify claims about government policies, regulations, announcements, and measures. However, these policy measures are not sector-specific and lack specific guidelines, which have limited impact on their awareness initiatives on misinformation and insufficient support structure for MSMEs to verify information and protect themselves.
Recommendations for Countering Misinformation in the MSME Sector
To counter misinformation for MSMEs, recommendations include creating a dedicated Misinformation Helpline, promoting awareness campaigns, creating regulatory support and guidelines, and collaborating with tech platforms and expert organisations for the identification and curbing of misinformation.
Organisational recommendations include the Information Verification Protocols for the consumers of Information for the verification of critical information before acting upon it, engaging in employee training for regular training on the identification and management of misinformation, creating a crisis management plan to deal with misinformation crisis, form collaboration networks with other MSMEs to share verified information and best practices.
Engage with technological solutions like AI and ML tools for the detection and flagging of potential misinformation along with fact-checking tools and engaging with cyber security measures to prevent misinformation via digital channels.
Conclusion: Developing a Vulnerability Assessment Framework for MSMEs
Creating a vulnerability assessment framework for misinformation in Micro, Small, and Medium Enterprises (MSMEs) in India involves several key components which include the understanding of the sources and types of misinformation, assessing the impact on MSMEs, identifying the current policies and gaps, and providing actionable recommendations. The implementation strategy for policies to counter misinformation in the MSME sector can be by starting with pilot programs in key MSME clusters, and stakeholder engagement by involving industry associations, tech companies and government bodies. Initiating a feedback mechanism for constant improvement of the framework and finally, developing a plan to scale successful initiatives across the country.
References
- https://publications.ut-capitole.fr/id/eprint/48849/1/wp_tse_1516.pdf
- https://techinformed.com/how-misinformation-can-impact-businesses/
- https://pib.gov.in/aboutfactchecke.aspx
Introduction
Digital Arrests are a form of scam that involves the digital restraint of individuals. These restraints can vary from restricting access to the account(s), and digital platforms, to implementing measures to prevent further digital activities or being restrained on video calling or being monitored through video calling. Typically, these scams target vulnerable individuals who are unfamiliar with digital fraud tactics, making them more susceptible to manipulation. These scams often target the victims on allegations of drug trafficking, money laundering, falsified documents, etc. These are serious crimes and these scammers scare the victim into thinking that either their identities were used to commit these crimes or they have committed these crimes. Recently there has been an uptick in the digital fraud scams in India highlighting the growing concerns.
The Legality of Digital Arrests in India
There is no legal provision for law enforcement to conduct ‘arrests’ via video calls or online monitoring. If you receive such calls, it is a clear scam. In fact, recently enacted new criminal laws do not provide for any provision for law enforcement agencies conducting a digital arrest. The law only provides for service of the summons and the proceedings in an electronic mode.
The Bhartiya Nagrik Suraksha Sanhita (BNSS), 2023 provides for the summons to be served electronically under section 63. The section defines the form of summons. It states that every summons served electronically shall be encrypted and bear the image of the seal of the Court or digital signature. Further, according to section 532 of the BNSS, the trial and proceedings may be held in electronic mode, by use of electronic communication or by the use of audio-video electronic means.
Modus Operandi
Under digital arrest scams, the scammer makes a connection via video calls (WhatsApp calls, skype, etc) with the victim over their alleged involvement in crimes (financial, drug trafficking, etc) in bogus charges. The victims are intimidated that the arrest will take place soon and till the time the arresting officers do not reach the victim they are to remain on the call and be under digital surveillance and not contact anyone during the ongoing investigation.
During this period, the scammers start collecting information from the victim to confirm their identity and create an atmosphere in which multiple senior officials are on the victim’s case and they are investigating the case thoroughly. By this time, the victim, scared out of their wits, sits through this arrest and it is then that the scammers posing as law enforcement officials make comments that they can avoid arrest by paying a certain amount of the fines to the accounts that they specify. This monitoring/ surveillance continues till the time the victim makes the transfers to the accounts provided by the scammers. These are the common manipulation tactics used by scammers in digital arrest fraud.
Recent Cyber Arrest Cases
- Recently a 35-year-old NBCC official was duped of Rs 55 lakh in a 'digital arrest' scam. Posing as customs officials, fraudsters claimed her details were linked to intercepted illegal items and a pending arrest. They kept her on video calls, convincing her to transfer Rs 55 lakh to avoid money laundering charges. After the transfer, the scammers vanished. A police investigation traced the funds to a fake company, leading to the arrest of suspects.
- Another recent case involved a neurologist who was duped Rs 2.81 crores in a ‘digital arrest’ scam. Fraudsters claimed her phone number and Aadhaar was linked to accounts transferring funds to an Individual. Under pressure, she was convinced to undergo “verification” and made multiple transactions over two days. The scammers threatened legal consequences for money laundering if she didn’t comply. Now a police investigation is ongoing, and her immense financial loss highlights the severity of this cybercrime.
- One another case took place where the victim was duped of Rs 7.67 crores in a prolonged ‘digital arrest’ scam over three months. Fraudsters posing as TRAI officials claimed complaints against her phone number and threatened to suspend it, alleging illegal use of another number linked to her Aadhaar. Pressured and manipulated through video calls, the victim was coerced into transferring large sums, even taking an Rs 80 lakh loan. The case is under investigation as authorities pursue the cybercriminals behind the massive fraud.
Best Practices
- Do not panic when you get any calls where sudden unexpected news is shared with you. Scammers thrive on the panic that they create.
- Do not share personal details such as Aadhaar number, PAN number etc with unknown or suspect entities. Be cautious of your personal and financial information such as credit card numbers, OTPs, or any other passwords with anyone.
- If individuals contact, claiming to be government officials, always verify their identities by contacting the entity through the proper channels.
- Report and block any fraudulent communications that are received and mark them as Spam. This would further inform other users if they see the caller ID being marked as fraud or spam.
- If you have been defrauded then report about the same to the authorities so that action can be taken and authorities can arrest the fraudsters.
- Do not transfer any money as part of ‘fines’ or ‘dues’ to the accounts that these calls or messages link to.
- In case of any threat, issue or discrepancy, file a complaint at cybercrime.gov.in or helpline number 1930. You can also seek assistance from the CyberPeace helpline at +91 9570000066.
References:
- https://www.cyberpeace.org/resources/blogs/digital-arrest-fraud
- https://www.business-standard.com/india-news/what-is-digital-house-arrest-find-out-how-to-avoid-this-new-scam-124052400799_1.html
- https://www.the420.in/ias-ips-officers-major-generals-doctors-and-professors-fall-victim-to-digital-arrest-losing-crores-stay-alert-read-5-real-cases-inside/
- https://indianexpress.com/article/cities/delhi/senior-nbcc-official-duped-in-case-of-digital-arrest-3-arrested-delhi-police-9588418/#:~:text=Of%20the%20duped%20amount%2C%20Rs,a%20Delhi%20police%20officer%20said (case study 1)
- https://timesofindia.indiatimes.com/city/lucknow/lucknow-sgpgims-professor-duped-of-rs-2-81-crore-in-digital-arrest-scam/articleshow/112521530.cms (case study 2)
- https://timesofindia.indiatimes.com/city/jaipur/bits-prof-duped-of-7-67cr-cops-want-cbi-probe-in-case/articleshow/109514200.cms (case study 3)
Introduction
In the labyrinthine corridors of the digital age, where information zips across the globe with the ferocity of a tempest, the truth often finds itself ensnared in a web of deception. It is within this intricate tapestry of reality and falsehood that we find ourselves examining two distinct yet equally compelling cases of misinformation, each a testament to the pervasive challenges that beset our interconnected world.
Case 1: The Deceptive Video: Originating in Malaysia, Misattributed to Indian Railway Development
A misleading video claiming to showcase Indian railway construction has been debunked as footage from Malaysia's East Coast Rail Link (ECRL). Fact-checking efforts by India TV traced the video's origin to Malaysia, revealing deceptive captions in Tamil and Hindi. The video was initially posted on Twitter on January 9, 2024, announcing the commencement of track-laying for Malaysia's East Coast Railway. Further investigation reveals the ECRL as a joint venture between Malaysia and China, involving the laying of tracks along the east coast, challenging assertions of Indian railway development. The ECRL's track-laying initiative, initiated in December 2023, is part of China's Belt and Road initiative, covering 665 kilometers across states like Kelantan, Terengganu, Pahang, and Selangor, with a completion target set for 2025.
The video in question, a digital chameleon, had its origins not in the bustling landscapes of India but within the verdant bounds of Malaysia. Specifically, it was a scene captured from the East Coast Rail Link (ECRL) project, a monumental joint venture between Malaysia and China, unfurling across 665 kilometers of Malaysian terrain. This ambitious endeavor, part of the grand Belt and Road initiative, is a testament to the collaborative spirit that defines our era, with tracks stretching from Kelantan to Selangor, and a completion horizon set for the year 2025.
The unveiling of this grand project was graced by none other than Malaysia’s King Sultan Abdullah Sultan Ahmad Shah, in Pahang, underscoring the strategic alliance with China and the infrastructural significance of the ECRL. Yet, despite the clarity of its origins, the video found itself cloaked in a narrative of Indian development, a falsehood that spread like wildfire across the digital savannah.
Through the meticulous application of keyframe analysis and reverse image searches, the truth was laid bare. Reports from reputable sources such as the Associated Press and the Global Times, featuring the very same machinery, corroborated the video's true lineage. This revelation not only highlighted the ECRL's geopolitical import but also served as a clarion call for the critical role of fact-checking in an era where misinformation proliferates with reckless abandon.
Case 2: Kerala's Incident: Investigating Fake Narratives
Kerala Chief Minister Pinarayi Vijayan has registered 53 cases related to spreading fake narratives on social media to incite communal sentiments following the blasts at a Christian religious gathering in October 2023. Vijayan said cases have been registered against online news portals, editors, and Malayalam television channels. The state police chief has issued directions to monitor social media to stop fake news spread and take appropriate actions.
In a different corner of the world, the serene backdrop of Kerala was shattered by an event that would ripple through the fabric of its society. The Kalamassery blast, a tragic occurrence at a Christian religious gathering, claimed the lives of eight individuals and left over fifty wounded. In the wake of this calamity, a man named Dominic Martin surrendered, claiming responsibility for the heinous act.
Yet, as the investigation unfolded, a different kind of violence emerged—one that was waged not with explosives but with words. A barrage of fake narratives began to circulate through social media, igniting communal tensions and distorting the narrative of the incident. The Kerala Chief Minister, Pinarayi Vijayan, informed the Assembly that 53 cases had been registered across the state, targeting individuals and entities that had fanned the flames of discord through their digital utterances.
The Kerala police, vigilant guardians of truth, embarked on a digital crusade to quell the spread of these communally instigative messages. With a particular concentration of cases in Malappuram district, the authorities worked tirelessly to dismantle the network of fake profiles that propagated religious hatred. Social media platforms were directed to assist in this endeavor, revealing the IP addresses of the culprits and enabling the cyber cell divisions to take decisive action.
In the aftermath of the blasts, the Chief Minister and the state police chief ordered special instructions to monitor social media platforms for content that could spark communal uproar. Cyber patrolling became the order of the day, as a 20-member probe team was constituted to deeply investigate the incident.
Conclusion
These two cases, disparate in their nature and geography, converge on a singular point: the fragility of truth in the digital age. They highlight the imperative for vigilance and the pursuit of accuracy in a world where misinformation can spread like wildfire. As we navigate this intricate cyberscape, it is imperative to be mindful of the power of fact-checking and the importance of media literacy, for they are the light that guides us through the fog of falsehoods to the shores of veracity.
These narratives are not merely stories of deception thwarted; they are a call to action, a reminder of our collective responsibility to safeguard the integrity of our shared reality. Let us, therefore, remain steadfast in our quest for the truth, for it is only through such diligence that we can hope to preserve the sanctity of our discourse and the cohesion of our societies.
References:
- https://www.indiatvnews.com/fact-check/fact-check-misleading-video-claims-malaysian-rail-project-indian-truth-ecrl-india-railway-development-pm-modi-2024-01-29-914282
- https://sahilonline.org/kalamasserry-blast-53-cases-registered-across-kerala-for-spreading-fake-news