#FactCheck - Fake Image Claiming Patanjali selling Beef Biryani Recipe mix is Misleading
Executive Summary:
A photo that has gone viral on social media alleges that the Indian company Patanjali founded by Yoga Guru Baba Ramdev is selling a product called “Recipe Mix for Beef Biryani”. The image incorporates Ramdev’s name in its promotional package. However, upon looking into the matter, CyberPeace Research Team revealed that the viral image is not genuine. The original image was altered and it has been wrongly claimed which does not even exist. Patanjali is an Indian brand designed for vegetarians and an intervention of Ayurveda. For that reason, the image in context is fake and misleading.
Claims:
An image circulating on social media shows Patanjali selling "Recipe Mix for Beef Biryani”.
Fact Check:
Upon receiving the viral image, the CyberPeace Research Team immediately conducted an in-depth investigation. A reverse image search revealed that the viral image was taken from an unrelated context and digitally altered to be associated with the fabricated packaging of "National Recipe Mix for Biryani".
The analysis of the image confirmed signs of manipulation. Patanjali, a well-established Indian brand known for its vegetarian products, has no record of producing or promoting a product called “Recipe mix for Beef Biryani”. We also found a similar image with the product specified as “National Biryani” in another online store.
Comparing both photos, we found that there are several differences.
Further examination of Patanjali's product catalog and public information verified that this viral image is part of a deliberate attempt to spread misinformation, likely to damage the reputation of the brand and its founder. The entire claim is based on a falsified image aimed at provoking controversy, and therefore, is categorically false.
Conclusions:
The viral image associating Patanjali and Baba Ramdev with "Recipe mix for Beef Biryani" is entirely fake. This image was deliberately manipulated to spread false information and damage the brand’s reputation. Social media users are encouraged to fact-check before sharing any such claims, as the spread of misinformation can have significant consequences. The CyberPeace Research Team emphasizes the importance of verifying information before circulating it to avoid spreading false narratives.
- Claim: Patanjali and Baba Ramdev endorse "Recipe mix for Beef Biryani"
- Claimed on: X
- Fact Check: Fake & Misleading
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Introduction
The Data Protection Data Privacy Act 2023 is the most essential step towards protecting, prioritising, and promoting the users’ privacy and data protection. The Act is designed to prioritize user consent in data processing while assuring uninterrupted services like online shopping, intermediaries, etc. The Act specifies that once a user provides consent to the following intermediary platforms, the platforms can process the data until the user withdraws the rights of it. This policy assures that the user has the entire control over their data and is accountable for its usage.
A keen Outlook
The Following Act also provides highlights for user-specific purpose, which is limited to data processing. This step prevents the misuse of data and also ensures that the processed data is being for the purpose for which it was obtained at the initial stage from the user.
- Data Fudiary and Processing of Online Shopping Platforms: The Act Emphasises More on Users’ Consent. Once provided, the Data Fudiary can constantly process the data until it is specifically withdrawn by the Data Principal.
- Detailed Analysis
- Consent as a Foundation: The Act places the user's consent as a backbone to the data processing. It sets clear boundaries for data processing. It can be Collecting, Processing, and Storing, and must comply with users’ consent before being used.
- Uninterrupted Data processing: With the given user consent, the intermediaries are not time-restrained. As long as the user does not obligate their consent, the process will be ongoing.
- Consent and Order Fulfillment: Consent, once provided, encloses all the activities related to the specific purpose for which it was meant to the data it was given for subsequent actions such as order fulfilment.
- Detailed Analysis
- Purpose-Limited Consent: The consent given is purpose-limited. The platform cannot misuse the obtained data for its personal use.
- Seamless User Experience: By ensuring that the user consent covers the full transactions, spared from the unwanted annoyance of repeated consent requests from the actual ongoing activities.
- Data Retention and Rub Out on Online Platforms: Platforms must ensure data minimisation post its utilisation period. This extends to any kind of third-party processors they might take on.
- Detailed Analysis
- Minimization and Security Assurance: By compulsory data removal on post ultization,This step helps to reduce the volume of data platforms hold, which leads to minimizing the risk to data.
- Third-Party Accountability, User Privacy Protection.
Influence from Global frameworks
The impactful changes based on global trends and similar legislation( European Union’s GDPR) here are some fruitful changes in intermediaries and social media platforms experienced after the implementation of the DPDP Act 2023.
- Solidified Consent Mechanism: Platforms and intermediatries need to ensure the users’ consent is categorically given, and informed, and should be specific to which the data is obtained. This step may lead to user-friendly consent forms activities and prompts.
- Data Minimizations: Platforms that tend to need to collect the only data necessary for the specific purpose mentioned and not retain information beyond its utility.
- Transparency and Accountability: Data collecting Platforms need to ensure transparency in data collecting, data processing, and sharing practices. This involves more detailed policy and regular audits.
- Data Portability: Users have the right to request for a copy of their own data used in format, allowing them to switch platforms effectively.
- Right to Obligation: Users can have the request right to deletion of their data, also referred to as the “Right to be forgotten”.
- Prescribed Reporting: Under circumstances of data breaches, intermediary platforms are required to report the issues and instability to the regulatory authorities within a specific timeline.
- Data Protection Authorities: Due to the increase in data breaches, Large platforms indeed appoint data protection officers, which are responsible for the right compliance with data protection guidelines.
- Disciplined Policies: Non-compliance might lead to a huge amount of fines, making it indispensable to invest in data protection measures.
- Third-Party Audits: Intermediaries have to undergo security audits by external auditors to ensure they are meeting the expeditions of the following compliances.
- Third-Party Information Sharing Restrictions: Sharing personal information and users’ data with third parties (such as advertisers) come with more detailed and disciplined guideline and user consent.
Conclusion
The Data Protection Data Privacy Act 2023 prioritises user consent, ensuring uninterrupted services and purpose-limited data processing. It aims to prevent data misuse, emphasising seamless user experiences and data minimisation. Drawing inspiration from global frameworks like the EU's GDPR, it introduces solidified consent mechanisms, transparency, and accountability. Users gain rights such as data portability and data deletion requests. Non-compliance results in significant fines. This legislation sets a new standard for user privacy and data protection, empowering users and holding platforms accountable. In an evolving digital landscape, it plays a crucial role in ensuring data security and responsible data handling.
References:
- https://www.meity.gov.in/writereaddata/files/Digital%20Personal%20Data%20Protection%20Act%202023.pdf
- https://www.mondaq.com/india/privacy-protection/1355068/data-protection-law-in-india-analysis-of-dpdp-act-2023-for-businesses--part-i
- https://www.hindustantimes.com/technology/explained-indias-new-digital-personal-data-protection-framework-101691912775654.html
On the occasion of 20th edition of Safer Internet Day 2023, CyberPeace in collaboration with UNICEF, DELNET, NCERT, and The National Book Trust (NBT), India, took steps towards safer cyberspace by launching iSafe Multimedia Resources, CyberPeace TV, and CyberPeace Café in an event held today in Delhi.
CyberPeace also showcased its efforts, in partnership with UNICEF, to create a secure and peaceful online world through its Project iSafe, which aims to bridge the knowledge gap between emerging advancements in cybersecurity and first responders. Through Project iSafe, CyberPeace has successfully raised awareness among law enforcement agencies, education departments, and frontline workers across various fields. The event marked a significant milestone in the efforts of the foundation to create a secure and peaceful online environment for everyone.
Launching the Cyberpeace TV, café and isafe material , National Cybersecurity coordinator of Govt of India, Lt Gen Rajesh Pant interacts with the students by introducing them with the theme of this safer internet day. He launched the coword cyber challenge initiative by the countries. Content is most important in cyberspace. He also assured everyone that the government of India is taking a lot of steps at national level to make cyber space safer. He compliments CPF for their initiatives.
Ms. Zafrin Chaudhry, Chief of Communication, UNICEF addresses students with the facts that children make out 1 out of 3 in cyberspace, so they should have a safe cyberspace. They should be informed and equipped with all the information on how to deal with any kind of issues they face in cyberspace. They should share their experience with everyone to make others aware. UNICEF in partnership with CPF is extending help to children to equip them with the help and information.
Major Vineet Kumar, Founder and Global President of CPF welcomed all and introduced us about the launching of iSafe Multimedia Resources, CyberPeace TV, and CyberPeace Café . With this launch he threw some light on upcoming plans like launching a learning module of metaverse with AR and VR. He wants to make cyberspace safe even in tier 3 cities that’s why he established the first cybercafé in Ranchi.
As the internet plays a crucial role in our lives, CyberPeace has taken action to combat potential cyber threats. They introduced CyberPeace TV, the world’s first multilingual TV Channel on Jio TV focusing on Education and Entertainment, a comprehensive online platform that provides the latest in cybersecurity news, expert analysis, and a community for all stakeholders in the field. CyberPeace also launched its first CyberPeace Café for creators and innovators and released the iSafe Multimedia resource containing Flyers, Posters, E hand book and handbook on digital safety for children developed jointly by CyberPeace, UNICEF and NCERT for the public.
O.P. Singh, Former DGP, UP Police & CEO Kailash Satyarthi foundation, , started with the data of internet users in India. The Internet is used in day-to -day activities nowadays and primarily in social media. Students should have a channelized approach to cyberspace like fixed screen time, information to the right content, and usage of the internet. I really appreciate the initiates that CyberPeace is taking in this direction.
The celebration continued by iSafe Panel Discussion on “Creating Safer Cyberspace for Children.” The discussion was moderated by Dr. Sangeeta Kaul, Director of DELNET, and was attended by panellists Mr. Rakesh Maheshwari from MeitY(Ministry of electronics and information Technology, Govt. of India), Dr. Indu Kumar from CIET-NCERT, Ms. Bindu Sharma from ICMEC, and Major Vineet Kumar from CyberPeace.
The event was also graced by professional artists from the National School of Drama, who performed Nukkad Natak and Qawwali based on cyber security themes. Students from SRDAV school also entertained the audience with their performances. The attendees were also given a platform to share their experiences with online security issues, and ICT Awardees, Parents and iSafe Champions shared their insights with the guests. The event also had stalls by CyberPeace Corps, a Global volunteer initiative, and CIET-NCERT for students to explore and join the cause. The event’s highlight was the 360 Selfie Booth, where attendees lined up to have their turn.
The more ease and dependency the internet slithers into our lives, the more obscure parasites linger on with it, menacing our privacy and data. Among these digital parasites, cyber espionage, hacking, and ransom have never failed to grab the headlines. These hostilities carried out by cyber criminals, corporate juggernauts and several state and non-state actors lend them unlimited access to the customers’ data damaging the digital fabric and wellbeing of netizens.
As technology continues to evolve, so does the need for robust safety measures. To tackle these emerging challenges, Korea based Samsung Electronics has introduced a cutting-edge security tool called Auto Blocker. Introduced in the One UI 6 Update, Auto Blocker boasts an array of additional security features, granting users the ability to customize their device's security as per their requirements Also known as ‘advanced sandbox’ or ‘Virtual Quarantine’. Sandboxing is a safety measure for separating running programs to prevent spread of digital vulnerabilities. It prohibits automatic execution of malicious code embedded in images. This shield now extends to third-party apps like WhatsApp and Facebook messenger, providing better resilience against cyber-attacks in all Samsung devices.
Matter of Choice
Dr. Seungwon Shin, EVP & Head of Security Team, Mobile eXperience Business at Samsung Electronics, emphasizes the significance of user safety. He stated “At Samsung, we constantly strive to keep our users safe from security attacks, and with the introduction of Auto Blocker, users can continue to enjoy the benefits of our open ecosystem, knowing that their mobile experience is secured.”
Auto Blocker is a matter of choice. It's not a cookie cutter solution; instead, its USP is the ability to customize security measures of your device. The Auto Blocker can be accessed through device’s setting, and is activated via toggle.
Your personal Digital Armor
One of Auto Blocker's salient features is its ability to prevent bloatware (unnecessary apps) from installing in the devices from unknown sources which is called sideloading. While sideloading provides greater scope of control and better customization, it also exposes users to potential threats, such as malicious file downloads. The proactive approach of Auto Blocker disables sideloading by default. Auto Blocker serves as an extra line of defense, especially against gruesome social engineering attacks such as voice Phishing (Vhishing). The app has an essential tool called ‘Message Guard’, engineered to combat Zero Click attacks. These complicated attacks are executed when a message containing an image is viewed.
The Auto Blocker also offers a wide variety of new controls to enhance device’s safety, including security scans to detect malwares. Additionally, Auto Blocker prevents the installation of malwares via USB cable. This ensures the device's security even when someone gains physical access to it, such as when the device is being charged in a public place.
Raising the Bar for Cyber Security
Auto Blocker testifies Samsung's unwavering commitment to the safety and privacy of its users. It acts an essential part of Samsung's security suite and privacy innovations, improving overall mobile experience within the Galaxy’s ecosystem. It provides a safer mobile experience while allowing user superior control over their device's protection. In comparison. Apple offers a more standardized approach to privacy and security with emphasis on user friendly design and closed ecosystem. Samsung disables sideloading to combat threats, while Apple is more flexible in this regard on macOS.
In this dynamic digital space, the Auto Blocker offers a tool to maintain cyber peace and resilience. It protects from a broad spectrum of digital hostilities while allowing us to embrace the new digital ecosystem crafted by Galaxy. It's a security feature that puts you in control, allowing you to determine how you fortify your digital fort to safeguard your device against digital specters like zero clicks, voice phishing (Vishing) and malware downloads
Samsung’s new product emerges as impenetrable armor shielding users against cyber hostilities. With its new customizable security feature with Galaxy Ecosystem, it allows users to exercise greater control over their digital space, promoting more secure and peaceful cyberspace.
Reference:
HT News Desk. (2023, November 1). Samsung unveils new Auto Blocker feature to protect devices. How does it work? Hindustan Times. https://www.hindustantimes.com/technology/samsung-unveils-new auto-blocker-feature to-protect-devices-how-does-it-work 101698805574773.html
