Quick SMS Header Information: A New Feature by the Ministry of Communications

Introduction

The term ‘super spreader’ is used to refer to social media and digital platform accounts that are able to quickly transmit information to a significantly large audience base in a short duration. The analogy references the medical term, where a small group of individuals is able to rapidly amplify the spread of an infection across a huge population. The fact that a few handful accounts are able to impact and influence many is attributed to a number of factors like large follower bases, high engagement rates, content attractiveness or virality and perceived credibility.

Super spreader accounts have become a considerable threat on social media because they are responsible for generating a large amount of low-credibility material online. These individuals or groups may create or disseminate low-credibility content for a number of reasons, running from social media fame to garnering political influence, from intentionally spreading propaganda to seeking financial gains. Given the exponential reach of these accounts, identifying, tracing and categorising such accounts as the sources of misinformation can be tricky. It can be equally difficult to actually recognise the content they spread for the misinformation that it actually is. 

How Do A Few Accounts Spark Widespread Misinformation? 

Recent research suggests that misinformation superspreaders, who consistently distribute low-credibility content, may be the primary cause of the issue of widespread misinformation about different topics. A study[1] by a team of social media analysts at Indiana University has found that a significant portion of tweets spreading misinformation are sent by a small percentage of a given user base. The researchers conducted a review of 2,397,388 tweets posted on Twitter (now X) that were flagged as having low credibility and details on who was sending them. The study found that it does not take a lot of influencers to sway the beliefs and opinions of large numbers. This is attributed to the impact of what they describe as superspreaders. The researchers collected 10 months of data, which added up to 2,397,388 tweets sent by 448,103 users, and then reviewed it, looking for tweets that were flagged as containing low-credibility information. They found that approximately a third of the low-credibility tweets had been posted by people using just 10 accounts, and that just 1,000 accounts were responsible for posting approximately 70% of such tweets.[2]

Case Study

1. How Misinformation ‘Superspreaders’ Seed False Election Theories

During the 2020 U.S. presidential election, a small group of "repeat spreaders" aggressively pushed false election claims across various social media platforms for political gain, and this even led to rallies and radicalisation in the U.S.[3] Superspreaders accounts were responsible for disseminating a disproportionately large amount of misinformation related to the election, influencing public opinion and potentially undermining the electoral process.

In the domestic context, India was ranked highest for the risk of misinformation and disinformation according to experts surveyed for the World Economic Forum’s 2024 Global Risk Report. In today's digital age, misinformation, deep fakes, and AI-generated fakes pose a significant threat to the integrity of elections and democratic processes worldwide. With 64 countries conducting elections in 2024, the dissemination of false information carries grave implications that could influence outcomes and shape long-term socio-political landscapes. During the 2024 Indian elections, we witnessed a notable surge in deepfake videos of political personalities, raising concerns about the influence of misinformation on election outcomes.

2. Role of Superspreaders During Covid-19

Clarity in public health communication is important when any grey areas or gaps in information can be manipulated so quickly. During the COVID-19 pandemic, misinformation related to the virus, vaccines, and public health measures spread rapidly on social media platforms, including Twitter (Now X). Some prominent accounts or popular pages on platforms like Facebook and Twitter(now X) were identified as superspreaders of COVID-19 misinformation, contributing to public confusion and potentially hindering efforts to combat the pandemic.

As per the Center for Countering Digital Hate Inc (US), The "disinformation dozen," a group of 12 prominent anti-vaccine accounts[4], were found to be responsible for a large amount of anti-vaccine content circulating on social media platforms, highlighting the significant role of superspreaders in influencing public perceptions and behaviours during a health crisis.

There are also incidents where users are unknowingly engaged in spreading misinformation by forwarding information or content which are not always shared by the original source but often just propagated by amplifiers, using other sources, websites, or YouTube videos that help in dissemination. The intermediary sharers amplify these messages on their pages, which is where it takes off. Hence such users do not always have to be the ones creating or deliberately popularising the misinformation, but they are the ones who expose more people to it because of their broad reach. This was observed during the pandemic when a handful of people were able to create a heavy digital impact sharing vaccine/virus-related misinformation. 

3. Role of Superspreaders in Influencing Investments and Finance

Misinformation and rumours in finance may have a considerable influence on stock markets, investor behaviour, and national financial stability. Individuals or accounts with huge followings or influence in the financial niche can operate as superspreaders of erroneous information, potentially leading to market manipulation, panic selling, or incorrect impressions about individual firms or investments.

Superspreaders in the finance domain can cause volatility in markets, affect investor confidence, and even trigger regulatory responses to address the spread of false information that may harm market integrity. In fact, there has been a rise in deepfake videos, and fake endorsements, with multiple social media profiles providing unsanctioned investing advice and directing followers to particular channels. This leads investors into dangerous financial decisions. The issue intensifies when scammers employ deepfake videos of notable personalities to boost their reputation and can actually shape people’s financial decisions. 

Bots and Misinformation Spread on Social Media

Bots are automated accounts that are designed to execute certain activities, such as liking, sharing, or retweeting material, and they can broaden the reach of misinformation by swiftly spreading false narratives and adding to the virality of a certain piece of content. They can also artificially boost the popularity of disinformation by posting phony likes, shares, and comments, making it look more genuine and trustworthy to unsuspecting users. Bots can exploit social network algorithms by establishing false identities that interact with one another and with real users, increasing the spread of disinformation and pushing it to the top of users' feeds and search results.

Bots can use current topics or hashtags to introduce misinformation into popular conversations, allowing misleading information to acquire traction and reach a broader audience. They can lead to the construction of echo chambers, in which users are exposed to a narrow variety of perspectives and information, exacerbating the spread of disinformation inside restricted online groups. There are incidents reported where bot's were found as the sharers of content from low-credibility sources.

Bots are frequently employed as part of planned misinformation campaigns designed to propagate false information for political, ideological, or commercial gain. Bots, by automating the distribution of misleading information, can make it impossible to trace the misinformation back to its source. Understanding how bots work and their influence on information ecosystems is critical for combatting disinformation and increasing digital literacy among social media users.

CyberPeace Policy Recommendations

1. Recommendations/Advisory for Netizens:

1. Educating oneself: Netizens need to stay informed about current events, reliable fact-checking sources, misinformation counter-strategies, and common misinformation tactics, so that they can verify potentially problematic content before sharing.
2. Recognising the threats and vulnerabilities: It is important for netizens to understand the consequences of spreading or consuming inaccurate information, fake news, or misinformation. Netizens must be cautious of sensationalised content spreading on social media as it might attempt to provoke strong reactions or to mold public opinions. Netizens must consider questioning the credibility of information, verifying its sources, and developing cognitive skills to identify low-credibility content and counter misinformation.
3. Practice caution and skepticism: Netizens are advised to develop a healthy skepticism towards online information, and critically analyse the veracity of all information sources. Before spreading any strong opinions or claims, one must seek supporting evidence,  factual data, and expert opinions, and verify and validate claims with reliable sources or fact-checking entities.
4. Good netiquette on the Internet, thinking before forwarding any information: It is important for netizens to practice good netiquette in the online information landscape. One must exercise caution while sharing any information, especially if the information seems incorrect, unverified or controversial. It's important to critically examine facts and recognise and understand the implications of sharing false, manipulative, misleading or fake information/content. Netizens must also promote critical thinking and encourage their loved ones to think critically, verify information, seek reliable sources and counter misinformation.
5. Adopting and promoting Prebunking and Debunking strategies: Prebunking and debunking are two effective strategies to counter misinformation. Netizens are advised to engage in sharing only accurate information and do fact-checking to debunk any misinformation. They can rely on reputable fact-checking experts/entities who are regularly engaged in producing prebunking and debunking reports and material. Netizens are further advised to familiarise themselves with fact-checking websites, and resources and verify the information.

2. Recommendations for tech/social media platforms 

1. Detect, report and block malicious accounts: Tech/social media platforms must implement strict user authentication mechanisms to verify account holders' identities to minimise the formation of fraudulent or malicious accounts. This is imperative to weed out suspicious social media accounts, misinformation superspreader accounts and bots accounts. Platforms must be capable of analysing public content, especially viral or suspicious content to ascertain whether it is misleading, AI-generated, fake or deliberately misleading. Upon detection, platform operators must block malicious/ superspreader accounts. The same approach must apply to other community guidelines’ violations as well. 
2. Algorithm Improvements: Tech/social media platform operators must develop and deploy advanced algorithm mechanisms to detect suspicious accounts and recognise repetitive posting of misinformation. They can utilise advanced algorithms to identify such patterns and flag any misleading, inaccurate, or fake information.
3. Dedicated Reporting Tools: It is important for the tech/social media platforms to adopt robust policies to take action against social media accounts engaged in malicious activities such as spreading misinformation, disinformation, and propaganda. They must empower users on the platforms to flag/report suspicious accounts, and misleading content or misinformation through user-friendly reporting tools.
4. Holistic Approach: The battle against online mis/disinformation necessitates a thorough examination of the processes through which it spreads. This involves investing in information literacy education, modifying algorithms to provide exposure to varied viewpoints, and working on detecting malevolent bots that spread misleading information. Social media sites can employ similar algorithms internally to eliminate accounts that appear to be bots. All stakeholders must encourage digital literacy efforts that enable consumers to critically analyse information, verify sources, and report suspect content. Implementing prebunking and debunking strategies. These efforts can be further supported by collaboration with relevant entities such as cybersecurity experts, fact-checking entities, researchers, policy analysts and the government to combat the misinformation warfare on the Internet.  

References:

1. https://journals.plos.org/plosone/article?id=10.1371/journal.pone.0302201 {1}
2. https://phys.org/news/2024-05-superspreaders-responsible-large-portion-misinformation.html#google_vignette {2}
3. https://phys.org/news/2024-05-superspreaders-responsible-large-portion-misinformation.html#google_vignette {3}
4. https://counterhate.com/research/the-disinformation-dozen/ {4}
5. https://phys.org/news/2024-05-superspreaders-responsible-large-portion-misinformation.html#google_vignette
6. https://journals.plos.org/plosone/article?id=10.1371/journal.pone.0302201
7. https://www.nytimes.com/2020/11/23/technology/election-misinformation-facebook-twitter.html
8. https://www.wbur.org/onpoint/2021/08/06/vaccine-misinformation-and-a-look-inside-the-disinformation-dozen
9. https://healthfeedback.org/misinformation-superspreaders-thriving-on-musk-owned-twitter/
10. https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8139392/
11. https://www.jmir.org/2021/5/e26933/
12. https://www.yahoo.com/news/7-ways-avoid-becoming-misinformation-121939834.html

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"Cybercriminals are unleashing a surprisingly high volume of new threats in this short period of time to take advantage of inadvertent security gaps as organizations are in a rush to ensure business continuity.”

Cyber security firm Fortinet on Monday announced that over the past several weeks, it has been monitoring a significant spike in COVID-19 related threats.

An unprecedented number of unprotected users and devices are now online with one or two people in every home connecting remotely to work through the internet. Simultaneously there are children at home engaged in remote learning and the entire family is engaged in multi-player games, chatting with friends as well as streaming music and video. The cybersec firm’s FortiGuard Labs is observing this perfect storm of opportunity being exploited by cybercriminals as the Threat Report on the Pandemic highlights:

A surge in Phishing Attacks: The research shows an average of about 600 new phishing campaigns every day. The content is designed to either prey on the fears and concerns of individuals or pretend to provide essential information on the current pandemic. The phishing attacks range from scams related to helping individuals deposit their stimulus for Covid-19 tests, to providing access to Chloroquine and other medicines or medical device, to providing helpdesk support for new teleworkers.

Phishing Scams Are Just the Start: While the attacks start with a phishing attack, their end goal is to steal personal information or even target businesses through teleworkers. Majority of the phishing attacks contain malicious payloads – including ransomware, viruses, remote access trojans (RATs) designed to provide criminals with remote access to endpoint systems, and even RDP (remote desktop protocol) exploits.

A Sudden Spike in Viruses: The first quarter of 2020 has documented a 17% increase in viruses for January, a 52% increase for February and an alarming 131% increase for March compared to the same period in 2019. The significant rise in viruses is mainly attributed to malicious phishing attachments. Multiple sites that are illegally streaming movies that were still in theatres secretly infect malware to anyone who logs on. Free game, free movie, and the attacker is on your network.

Risks for IoT Devices magnify: As users are all connected to the home network, attackers have multiple avenues of attack that can be exploited targeting devices including computers, tablets, gaming and entertainment systems and even online IoT devices such as digital cameras, smart appliances – with the ultimate goal of finding a way back into a corporate network and its valuable digital resources.

Ransomware like attack to disrupt business: If the device of a remote worker can be compromised, it can become a conduit back into the organization’s core network, enabling the spread of malware to other remote workers. The resulting business disruption can be just as effective as ransomware targeting internal network systems for taking a business offline. Since helpdesks are now remote, devices infected with ransomware or a virus can incapacitate workers for days while devices are mailed in for reimaging.

“Though organizations have completed the initial phase of transitioning their entire workforce to remote telework and employees are becoming increasingly comfortable with their new reality, CISOs continue to face new challenges presented by maintaining a secure teleworker business model. From redefining their security baseline, or supporting technology enablement for remote workers, to developing detailed policies for employees to have access to data, organizations must be nimble and adapt quickly to overcome these new problems that are arising”, said Derek Manky, Chief, Security Insights & Global Threat Alliances at Fortinet – Office of CISO.

Introduction

Social media has emerged as a leading source of communication and information; its relevance cannot be ignored during natural disasters since it is relied upon by governments and disaster relief organisations as a tool for disseminating aid and relief-related resources and communications instantly. During disaster times, social media has emerged as a primary source for affected populations to access information on relief resources; community forums offering aid resources and official government channels for government aid have enabled efficient and timely administration of relief initiatives.

However, given the nature of social media, misinformation risks during natural disasters has also emerged as a primary concern that severely hampers aid administration during natural disasters. The disaster-disinformation network offers some sensationalised influential campaigns against communities at their most vulnerable. Victims who seek reliable resources during natural calamities often reach out to inhospitable campaigns and may experience delayed or lack of access to necessary healthcare, significantly impacting their recovery and survival. This delay can lead to worsening medical conditions and an increased death toll among those affected by the disaster. Victims may lack clear information on the appropriate agencies to seek assistance from, causing confusion and delays in receiving help. 

Misinformation Threat Landscape during Natural Disaster

During the 2018 floods in Kerala, it was noted that a fake video on water leakage from the Mullaperyar Dam created panic among the citizens and negatively impacted the rescue operations. Similarly, in 2017, reports emerged claiming that Hurricane Irma had caused sharks to be displaced onto a Florida highway. Similar stories, accompanied by the same image, resurfaced following Hurricanes Harvey and Florence. The disaster-affected nation may face international criticism and fail to receive necessary support due to its perceived inability to manage the crisis effectively. This lack of confidence from the global community can further exacerbate the challenges faced by the nation, leaving it more vulnerable and isolated in its time of need.

The spread of misinformation through social media severely hinders the administration of aid and relief operations during natural disasters since it hinders first responders' efforts to counteract and reduce the spread of misinformation, rumours, and false information and declines public trust in government, media, and non-governmental organisations (NGOs), who are often the first point of contact for both victims and officials due to their familiarity with the region and the community. In Moldova, it was noted that foreign influence has exploited the ongoing drought to create divisions between the semi-autonomous regions of Transnistria and Gagauzia and the central government in Chisinau. News coverage critical of the government leverages economic and energy insecurities to incite civil unrest in this already unstable region. Additionally, First responders may struggle to locate victims and assist them to safety, complicating rescue operations. The inability to efficiently find and evacuate those in need can result in prolonged exposure to dangerous conditions and a higher risk of injury or death.

Further, international aid from other countries could be impeded, affecting the overall relief effort. Without timely and coordinated support from the global community, the disaster response may be insufficient, leaving many needs unmet. Further, misinformation also impedes military, reducing the effectiveness of rescue and relief operations. Military assistance often plays a crucial role in disaster response, and any delays can hinder efforts to provide immediate and large-scale aid.

Misinformation also creates problems of allocation of relief resources to unaffected areas which resultantly impacts aid processes for regions in actual need. Following the April 2015 earthquake in Nepal, a Facebook post claimed that 300 houses in Dhading needed aid. Shared over 1,000 times, it reached around 350,000 people within 48 hours. The originator aimed to seek help for Ward #4’s villagers via social media. Given the average Facebook user has 350 contacts, the message was widely viewed. However, the need had already been reported on quakemap.org, a crisis-mapping database managed by Kathmandu Living Labs, a week earlier. Helping Hands, a humanitarian group was notified on May 7, and by May 11, Ward #4 received essential food and shelter. The re-sharing and sensationalisation of outdated information could have wasted relief efforts since critical resources would have been redirected to a region that had already been secured.

Policy Recommendations

Perhaps the most important step in combating misinformation during natural disasters is the increasing public education and the rapid, widespread dissemination of early warnings. This was best witnessed in the November 1970 tropical cyclone in southeastern Bangladesh, combined with a high tide, struck southeastern Bangladesh, leaving more than 300,000 people dead and 1.3 million homeless. In May 1985, when a comparable cyclone and storm surge hit the same area, local dissemination of disaster warnings was much improved and the people were better prepared to respond to them. The loss of life, while still high (at about 10,000), the numbers were about 3% of that in 1970. On a similar note, when a devastating cyclone struck the same area of Bangladesh in May 1994, fewer than 1,000 people died. In India, the 1977 cyclone in Andra Pradesh killed 10,000 people, but a similar storm in the same area 13 years later killed only 910. The dramatic difference in mortalities was owed to a new early-warning system connected with radio stations to alert people in low-lying areas. 

Additionally, location-based filtering for monitoring social media during disasters is considered as another best practice to curb misinformation. However, agencies should be aware that this method may miss local information from devices without geolocation enabled. A 2012 Georgia Tech study found that less than 1.4 percent of Twitter content is geolocated. Additionally, a study by Humanity Road and Arizona State University on Hurricane Sandy data indicated a significant decline in geolocation data during weather events.

Alternatively, Publish frequent updates to promote transparency and control the message. In emergency management and disaster recovery, digital volunteers—trusted agents who provide online support—can assist overwhelmed on-site personnel by managing the vast volume of social media data. Trained digital volunteers help direct affected individuals to critical resources and disseminate reliable information. 

Enhancing the quality of communication requires double-verifying information to eliminate ambiguity and reduce the impact of misinformation, rumors, and false information must also be emphasised. This approach helps prevent alert fatigue and "cry wolf" scenarios by ensuring that only accurate, relevant information is disseminated. Prioritizing ground truth over assumptions and swiftly releasing verified information or acknowledging the situation can bolster an agency's credibility. This credibility allows the agency to collaborate effectively with truth amplifiers. Prebunking and Debunking methods are also effective way to counter misinformation and build cognitive defenses to recognise red flags. Additionally, evaluating the relevance of various social media information is crucial for maintaining clear and effective communication.

References

1. https://www.nature.com/articles/s41598-023-40399-9#:~:text=Moreover%2C%20misinformation%20can%20create%20unnecessary,impacting%20the%20rescue%20operations29. 
2. https://www.redcross.ca/blog/2023/5/why-misinformation-is-dangerous-especially-during-disasters
3. https://www.soas.ac.uk/about/blog/disinformation-during-natural-disasters-emerging-vulnerability‍
4. https://www.dhs.gov/sites/default/files/publications/SMWG_Countering-False-Info-Social-M dia-Disasters-Emergencies_Mar2018-508.pdf