Misinformation’s Impact on Public Health Policy Decisions
Introduction
Misinformation poses a significant challenge to public health policymaking since it undermines efforts to promote effective health interventions and protect public well-being. The spread of inaccurate information, particularly through online channels such as social media and internet platforms, further complicates the decision-making process for policymakers since it perpetuates public confusion and distrust. This misinformation can lead to resistance against health initiatives, such as vaccination programs, and fuels scepticism towards scientifically-backed health guidelines.
Before the COVID-19 pandemic, misinformation surrounding healthcare largely encompassed the effects of alcohol and tobacco consumption, marijuana use, eating habits, physical exercise etc. However, there has been a marked shift in the years since. One such example is the outcry against palm oil in 2024: it is an ingredient prevalent in numerous food and cosmetic products, and came under the scanner after a number of claims that palmitic acid, which is present in palm oil, is detrimental to our health. However, scientific research by reputable institutions globally established that there is no cause for concern regarding the health risks posed by palmitic acid. Such trends and commentaries tend to create a parallel unscientific discourse that has the potential to not only impact individual choices but also public opinion and as a result, market developments and policy conversations.
A prevailing narrative during the worst of the Covid-19 pandemic was that the virus had been engineered to control society and boost hospital profits. The extensive misinformation surrounding COVID-19 and its management and care increased vaccine hesitancy amongst people worldwide. It is worth noting that vaccine hesitancy has been a consistent trend historically; the World Health Organisation flagged vaccine hesitancy as one of the main threats to global health, and there have been other instances where a majority of the population refused to get vaccinated anticipating unverified, long-lasting side effects. For example, research from 2016 observed a significant level of public skepticism regarding the development and approval process of the Zika vaccine in Africa. Further studies emphasised the urgent need to disseminate accurate information about the Zika virus on online platforms to help curb the spread of the pandemic.
In India during the COVID-19 pandemic, despite multiple official advisories, notifications and guidelines issued by the government and ICMR, people continued to remain opposed to vaccination, which resulted in inflated mortality rates within the country. Vaccination hesitancy was also compounded by anti-vaccination celebrities who claimed that vaccines were dangerous and contributed in large part to the conspiracy theories doing the rounds. Similar hesitation was noted in misinformation surrounding the MMR vaccines and their likely role in causing autism was examined. At the time of the crisis, the Indian government also had to tackle disinformation-induced fraud surrounding the supply of oxygens in hospitals. Many critically-ill patients relied on fake news and unverified sources that falsely portrayed the availability of beds, oxygen cylinders and even home set-ups, only to be cheated out of money.
The above examples highlight the difficulty health officials face in administering adequate healthcare. The special case of the COVID-19 pandemic also highlighted how current legal frameworks failed to address misinformation and disinformation, which impedes effective policymaking. It also highlights how taking corrective measures against health-related misinformation becomes difficult since such corrective action creates an uncomfortable gap in an individual’s mind, and it is seen that people ignore accurate information that may help bridge the gap. Misinformation, coupled with the infodemic trend, also leads to false memory syndrome, whereby people fail to differentiate between authentic information and fake narratives. Simple efforts to correct misperceptions usually backfire and even strengthen initial beliefs, especially in the context of complex issues like healthcare. Policymakers thus struggle with balancing policy making and making people receptive to said policies in the backdrop of their tendencies to reject/suspect authoritative action. Examples of the same can be observed on both the domestic front and internationally. In the US, for example, the traditional healthcare system rations access to healthcare through a combination of insurance costs and options versus out-of-pocket essential expenses. While this has been a subject of debate for a long time, it hadn’t created a large scale public healthcare crisis because the incentives offered to the medical professionals and public trust in the delivery of essential services helped balance the conversation. In recent times, however, there has been a narrative shift that sensationalises the system as an issue of deliberate “denial of care,” which has led to concerns about harms to patients.
Policy Recommendations
The hindrances posed by misinformation in policymaking are further exacerbated against the backdrop of policymakers relying on social media as a method to measure public sentiment, consensus and opinions. If misinformation about an outbreak is not effectively addressed, it could hinder individuals from adopting necessary protective measures and potentially worsen the spread of the epidemic. To improve healthcare policymaking amidst the challenges posed by health misinformation, policymakers must take a multifaceted approach. This includes convening a broad coalition of central, state, local, territorial, tribal, private, nonprofit, and research partners to assess the impact of misinformation and develop effective preventive measures. Intergovernmental collaborations such as the Ministry of Health and the Ministry of Electronics and Information Technology should be encouraged whereby doctors debunk online medical misinformation, in the backdrop of the increased reliance on online forums for medical advice. Furthermore, increasing investment in research dedicated to understanding misinformation, along with the ongoing modernization of public health communications, is essential. Enhancing the resources and technical support available to state and local public health agencies will also enable them to better address public queries and concerns, as well as counteract misinformation. Additionally, expanding efforts to build long-term resilience against misinformation through comprehensive educational programs is crucial for fostering a well-informed public capable of critically evaluating health information.
From an individual perspective, since almost half a billion people use WhatsApp it has become a platform where false health claims can spread rapidly. This has led to a rise in the use of fake health news. Viral WhatsApp messages containing fake health warnings can be dangerous, hence it is always recommended to check such messages with vigilance. This highlights the growing concern about the potential dangers of misinformation and the need for more accurate information on medical matters.
Conclusion
The proliferation of misinformation in healthcare poses significant challenges to effective policymaking and public health management. The COVID-19 pandemic has underscored the role of misinformation in vaccine hesitancy, fraud, and increased mortality rates. There is an urgent need for robust strategies to counteract false information and build public trust in health interventions; this includes policymakers engaging in comprehensive efforts, including intergovernmental collaboration, enhanced research, and public health communication modernization, to combat misinformation. By fostering a well-informed public through education and vigilance, we can mitigate the impact of misinformation and promote healthier communities.
References
- van der Meer, T. G. L. A., & Jin, Y. (2019), “Seeking Formula for Misinformation Treatment in Public Health Crises: The Effects of Corrective Information Type and Source” Health Communication, 35(5), 560–575. https://doi.org/10.1080/10410236.2019.1573295
- “Health Misinformation”, U.S. Department of Health and Human Services. https://www.hhs.gov/surgeongeneral/priorities/health-misinformation/index.html
- Mechanic, David, “The Managed Care Backlash: Perceptions and Rhetoric in Health Care Policy and the Potential for Health Care Reform”, Rutgers University. https://www.ncbi.nlm.nih.gov/pmc/articles/PMC2751184/pdf/milq_195.pdf
- “Bad actors are weaponising health misinformation in India”, Financial Express, April 2024.
- “Role of doctors in eradicating misinformation in the medical sector.”, Times of India, 1 July 2024. https://timesofindia.indiatimes.com/life-style/health-fitness/health-news/national-doctors-day-role-of-doctors-in-eradicating-misinformation-in-the-healthcare-sector/articleshow/111399098.cms
Related Blogs
Introduction
In today's digital age protecting your personal information is of utmost importance. The bad actors are constantly on the lookout for ways to misuse your sensitive or personal data. The Aadhaar card is a crucial document that is utilised by all of us for various aspects. It is considered your official government-verified ID and is used for various purposes such as for verification purposes, KYC purposes, and even for financial transactions. Your Aadhaar card is used in so many ways such as flight tickets booked by travel agents, check-in in hotels, verification at educational institutions and more. The bad actors can target and lure the victims by unauthorized access to your Aadhaar data and commit cyber frauds such as identity theft, unauthorized access, and financial fraud. Hence it is significantly important to protect your personal information and Aadhaar card details and prevent the misuse of your personal information.
What is fingerprint cloning?
Cybercrooks have been exploiting the Aadhaar Enabled Payment System (AePS). These scams entail cloning individuals' Aadhaar-linked biometrics through silicon fingerprints and unauthorized biometric devices, subsequently siphoning money from their bank accounts. Fingerprint cloning also known as fingerprint spoofing is a technique or a method where an individual tries to replicate someone else's fingerprint for unauthorized use. This is done for various reasons, including gaining unauthorized access to data, unlocking data or committing identity theft. The process of fingerprint cloning includes collection and creation.
The recent case of Aadhaar Card fingerprint cloning in Nawada
Nawada Cyber Police unit has arrested two perpetrators who were engaged in fingerprint cloning fraud. The criminals are accused of duping consumers of money from their bank accounts by cloning their fingerprints. Among the two perpetrators, one of them runs the Common Service Centre (CSC) whereas the second is a sweeper at the DBGB branch bank. The criminals are accused of duping consumers of money from their bank accounts by cloning their fingerprints. According to the police, an organized gang of cyber criminals had been defrauding the consumers for the last two years with the help of a CSC operator and were embezzling money from the accounts of consumers by cloning their fingerprints and taking Aadhaar numbers. The operator used to collect the Aadhaar number from the consumers by putting their thumb impression on a register. Among these two perpetrators, one was accused of withdrawing more money from the consumer's account and making less payment and sometimes not making the payment after withdrawing the money. Whereas the second perpetrator stole the data of consumers from the DBGB branch bank and prepared their fingerprint clone. During the investigation of a case related to fraud, the Special Investigation Team (SIT) of Cyber Police conducted raids in Govindpur and Roh police station areas on the basis of technical surveillance and available evidence and arrested them.
Safety measures for the security of your Aadhaar Card data
- Locking your biometrics: One way to save your Aadhaar card and prevent unauthorized access is by locking your biometrics. To lock & unlock your Aadhaar biometrics you can visit the official website of UIDAI or its official portal. So go to UIDAI’s and select the “Lock/Unlock Biometrics” from the Aadhar service section. Then enter the 12-digit Aadhaar number and security code and click on the OTP option. An OTP will be sent to your registered mobile number with Aadhaar. Once the OTP is received enter the OTP and click on the login button that will allow you to lock your biometrics. Enter the 4-digit security code mentioned on the screen and click on the “Enable” button. Your biometrics will be locked and you will have to unblock them in case you want to access them again. The official website of UIDAI is “https://uidai.gov.in/” and there is a dedicated Aadhar helpline 1947.
- Use masked Aadhaar Card: A masked Aadhaar card is a different rendition of an Aadhaar card that is designed to amplify the privacy and security of an individual Aadhaar number. In a masked Aadhaar card, the first eight digits of the twelve digits Aadhaar number are replaced by XXXX- XXXX and only the last four digits are visible. This adds an additional layer of protection to an individual Aadhaar’s number. To download a masked Aadhaar card you visit the government website of UIDAI and on the UIDAI homepage, you will see a "Download Aadhaar" option. Click on it. In the next step, you will be required to enter your 12-digit Aadhaar number along with the security code displayed on the screen. After entering your Aadhaar number, click on the Send OTP. You will receive an OTP on your registered phone number. Enter the OTP received in the provided field and click on the “Submit” button. You will be asked to select the format of your Aadhaar card, You can choose the masked Aadhaar card option. This will replace the first eight digits of your Aadhaar number with "XXXX-XXXX" on the downloaded Aadhaar card. Once the format is selected, click on the “Download Aadhaar” button and your masked Aadhaar card will be downloaded. So if any organisation requires your Aadhaar for verification you can share your masked Aadhar card which only shows the last 4 digits of your Aadhaar card number. Just the way you keep your bank details safe you should also keep your Aadhaar number secure otherwise people can misuse your identity and use it for fraud.
- Monitoring your bank account transactions: Regularly monitor your bank account statements for any suspicious activity and you can also configure transaction alerts with your bank account transactions.
Conclusion:
It is important to secure your Aadhaar card data effectively. The valuable security measure option of locking biometrics provides an additional layer of security. It safeguards your identity from potential scammers. By locking your biometrics you can secure your biometric data and other personal information preventing unauthorized access and any misuse of your Aadhaar card data. In today's evolving digital landscape protecting your personal information is of utmost importance. The cyber hygiene practices, safety and security measures must be adopted by all of us hence establishing cyber peace and harmonizing cyberspace.
References:
- https://www.livehindustan.com/bihar/story-cyber-crime-csc-operator-and-bank-sweeper-arrested-in-nawada-cheating-by-cloning-finger-prints-8913667.html
- https://www.indiatoday.in/news-analysis/story/cloning-fingerprints-fake-shell-entities-is-your-aadhaar-as-safe-as-you-may-think-2398596-2023-06-27
Introduction
In today’s time, everything is online, and the world is interconnected. Cases of data breaches and cyberattacks have been a reality for various organisations and industries, In the recent case (of SAS), Scandinavian Airlines experienced a cyberattack that resulted in the exposure of customer details, highlighting the critical importance of preventing customer privacy. The incident is a wake-up call for Airlines and businesses to evaluate their cyber security measures and learn valuable lessons to safeguard customers’ data. In this blog, we will explore the incident and discuss the strategies for protecting customers’ privacy in this age of digitalisation.
Analysing the backdrop
The incident has been a shocker for the aviation industry, SAS Scandinavian Airlines has been a victim of a cyberattack that compromised consumer data. Let’s understand the motive of cyber crooks and the technique they used :
Motive Behind the Attack: Understanding the reasons that may have driven the criminals is critical to comprehending the context of the Scandinavian Airlines cyber assault. Financial gain, geopolitical conflicts, activism, or personal vendettas are common motivators for cybercriminals. Identifying the purpose of the assault can provide insight into the attacker’s aims and the possible impact on both the targeted organisation and its consumers. Understanding the attack vector and strategies used by cyber attackers reveals the amount of complexity and possible weaknesses in an organisation’s cybersecurity defences. Scandinavian Airlines’ cyber assault might have included phishing, spyware, ransomware, or exploiting software weaknesses. Analysing these tactics allows organisations to strengthen their security against similar assaults.
Impact on Victims: The Scandinavian Airlines (SAS) cyber attack victims, including customers and individuals related to the company, have suffered substantial consequences. Data breaches and cyber-attack have serious consequences due to the leak of personal information.
1)Financial Losses and Fraudulent Activities: One of the most immediate and upsetting consequences of a cyber assault is the possibility of financial loss. Exposed personal information, such as credit card numbers, can be used by hackers to carry out illegal activities such as unauthorised transactions and identity theft. Victims may experience financial difficulties and the need to spend time and money resolving these concerns.
2)Concerns about privacy and personal security: A breach of personal data can significantly impact the privacy and personal security of victims. The disclosed information, including names, addresses, and contact information, might be exploited for nefarious reasons, such as targeted phishing or physical harassment. Victims may have increased anxiety about their safety and privacy, which can interrupt their everyday life and create mental pain.
3) Reputational Damage and Trust Issues: The cyber attack may cause reputational harm to persons linked with Scandinavian Airlines, such as workers or partners. The breach may diminish consumers’ and stakeholders’ faith in the organisation, leading to a bad view of its capacity to protect personal information. This lack of trust might have long-term consequences for the impacted people’s professional and personal relationships.
4) Emotional Stress and Psychological Impact: The psychological impact of a cyber assault can be severe. Fear, worry, and a sense of violation induced by having personal information exposed can create emotional stress and psychological suffering. Victims may experience emotions of vulnerability, loss of control, and distrust toward digital platforms, potentially harming their overall quality of life.
5) Time and Effort Required for Remediation: Addressing the repercussions of a cyber assault demands significant time and effort from the victims. They may need to call financial institutions, reset passwords, monitor accounts for unusual activity, and use credit monitoring services. Resolving the consequences of a data breach may be a difficult and time-consuming process, adding stress and inconvenience to the victims’ lives.
6) Secondary Impacts: The impacts of an online attack could continue beyond the immediate implications. Future repercussions for victims may include trouble acquiring credit or insurance, difficulties finding future work, and continuous worry about exploiting their personal information. These secondary effects can seriously affect victims’ financial and general well-being.
Apart from this, the trust lost would take time to rebuild.
Takeaways from this attack
The cyber-attack on Scandinavian Airlines (SAS) is a sharp reminder of cybercrime’s ever-present and increasing menace. This event provides crucial insights that businesses and people may use to strengthen cybersecurity defences. In the lessons that were learned from the Scandinavian Airlines cyber assault and examine the steps that may be taken to improve cybersecurity and reduce future risks. Some of the key points that can be considered are as follows:
Proactive Risk Assessment and Vulnerability Management: The cyber assault on Scandinavian Airlines emphasises the significance of regular risk assessments and vulnerability management. Organisations must proactively identify and fix possible system and network vulnerabilities. Regular security audits, penetration testing, and vulnerability assessments can help identify flaws before bad actors exploit them.
Strong security measures and best practices: To guard against cyber attacks, it is necessary to implement effective security measures and follow cybersecurity best practices. Lessons from the Scandinavian Airlines cyber assault emphasise the importance of effective firewalls, up-to-date antivirus software, secure setups, frequent software patching, and strong password rules. Using multi-factor authentication and encryption technologies for sensitive data can also considerably improve security.
Employee Training and Awareness: Human mistake is frequently a big component in cyber assaults. Organisations should prioritise employee training and awareness programs to educate employees about phishing schemes, social engineering methods, and safe internet practices. Employees may become the first line of defence against possible attacks by cultivating a culture of cybersecurity awareness.
Data Protection and Privacy Measures: Protecting consumer data should be a key priority for businesses. Lessons from the Scandinavian Airlines cyber assault emphasise the significance of having effective data protection measures, such as encryption and access limits. Adhering to data privacy standards and maintaining safe data storage and transfer can reduce the risks connected with data breaches.
Collaboration and Information Sharing: The Scandinavian Airlines cyber assault emphasises the need for collaboration and information sharing among the cybersecurity community. Organisations should actively share threat intelligence, cooperate with industry partners, and stay current on developing cyber threats. Sharing information and experiences can help to build the collective defence against cybercrime.
Conclusion
The Scandinavian Airlines cyber assault is a reminder that cybersecurity must be a key concern for organisations and people. Organisations may improve their cybersecurity safeguards, proactively discover vulnerabilities, and respond effectively to prospective attacks by learning from this occurrence and adopting the lessons learned. Building a strong cybersecurity culture, frequently upgrading security practices, and encouraging cooperation within the cybersecurity community are all critical steps toward a more robust digital world. We may aim to keep one step ahead of thieves and preserve our important information assets by constantly monitoring and taking proactive actions.
Executive Summary:
The internet is a nest of scams and there's much need to be careful with predatory ideas that prey on the naïve people. Within the recent days, a malicious campaign has emerged falsely alleging 28 day free recharge by courtesy of the Prime Minister Narendra Modi. This blog seeks to analyze the tactics used by this scam in luring the victims and give an overview on how one can identify and keep away from such fraudulent activities.
Claim:
In view of the increasing support for the BJP 2024 election, a rumor has allegedly claimed that the Prime Minister Narendra Modi offering a free recharge with a validity period of up-to twenty eight days at cost of ₹239 to all Indian users. The message encourages the users to click on a given link in order to redeem the free recharge, pointing out that this offer is valid until January 26th of 2024.
The Deceptive Journey:
- Insecure Links:The research begins with a suspicious link (http://offerintro[.]com/BJP2024), without any credibility that honest sites use to protect the user information. We should keep in mind that the links which aren’t secure may easily lead to phishing and other cyber threats.
- Multiple Redirects:When users click the link, they are immediately directed through a series of links. This common tactic used by scammers is designed to hide the true origin of their fraudulent scheme, making it difficult for users' efforts to identify the malicious activity.
- False Promises and Fake Comments:The landing page has a banner of the Prime Minister Narendra Modi that makes it look like this is an official channel and hence authentic. Further, false comments can be also included to compliment the alleged initiative. But remember that genuine government announcements are made through legal channels, not by the shady websites.
- Mobile Number Request:As the next step, the users enter their mobile numbers in the specified field. True initiatives never really need the personal information to pass through unofficial lines. This is actually a trick that scammers use to acquire the important information.
- Share to Activate:Once a user has entered the mobile number, he/she is prompted to share the link with others in order to “activate” promised free recharge. This method is most often used by scammers for spreading their fraudulent message beyond the targeted victim.
- Fake Progress Display:When the users have done their part by sharing the link, a false recharge in progress bar is shown to make them believe that it has started. But the consumers are unwittingly playing a part in the fraud.
- Recharge Completion Pop-up:The last stage of fraud includes a pop-up saying that the recharge is done; leaving users with the false belief that they have benefited from a legitimate government initiative.
What we Analyze :
- It is important to note that at this particular point, there has not been any official declaration or a proper confirmation of an offer made by the Prime Minister or from their government. So, people must be very careful when encountering such messages because they are often employed as lures in phishing attacks or misinformation campaigns. Before engaging or transmitting such claims, it is always advisable to authenticate the information from trustworthy sources in order to protect oneself online and prevent the spread of wrongful information.
- The campaign is hosted on a third party domain instead of any official Government Website, this raised suspicion. Also the domain has been registered in very recent times.
- Domain Name: offerintro[.]com
- Registry Domain ID: 2791466714_DOMAIN_COM-VRSN
- Registrar WHOIS Server: whois.godaddy[.]com
- Registrar URL: https://www.godaddy[.]com
- Registrar: GoDaddy[.]com, LLC
- Registrar IANA ID: 146
- Updated Date: 2023-06-18T20:37:20Z
- Creation Date: 2023-06-18T20:37:20Z
- Registrar Registration Expiration Date: 2024-06-18T20:37:20Z
- Name Server: ANAHI.NS.CLOUDFLARE.COM
- Name Server: GARRETT.NS.CLOUDFLARE.COM
CyberPeace Advisory:
- Stay Informed: Beware of the scams and keep yourself updated through authentic government platforms.
- Verify Website Security: Do not get engaged with any insecure HTTP links but focus on URLs that have secure encryption (HTTPS).
- Protect Personal Information: However, be cautious when sharing personal information – especially in a non-official channel.
- Report Suspicious Activity: If you discover any scams or fraudulent activities, report it and the relevant sites to help avoid others from being defrauded of their hard earned money.
Conclusion:
Summing up, Prime Minister Narendra Modi Free Recharge fraud is an excellent illustration that there is always some danger within cyberspace. The way of the method, from insecure links and also multiple redirects to false promises and really data collection make it clear that internet users should be more careful. The importance of staying up-to-date with what is happening in this new digital world, verifying credibility and also privacy are paramount. By being cautiously aware, the people can keep themselves safe from such fraudulent acts and also play a role in ensuring security even for an online world. Remember that an offer which is in a perfect world should be illegal. Therefore, after doing a thorough research we found this campaign to be fake.
