From Equitable Growth to Sustainability, AI and Digital Twins

Executive Summary:

A photo claiming that Mr. Rowan Atkinson, the famous actor who played the role of Mr. Bean, lying sick on bed is circulating on social media. However, this claim is false. The image is a digitally altered picture of Mr.Barry Balderstone from Bollington, England, who died in October 2019 from advanced Parkinson’s disease. Reverse image searches and media news reports confirm that the original photo is of Barry, not Rowan Atkinson. Furthermore, there are no reports of Atkinson being ill; he was recently seen attending the 2024 British Grand Prix. Thus, the viral claim is baseless and misleading.

Claims:

A viral photo of Rowan Atkinson aka Mr. Bean, lying on a bed in sick condition.

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Fact Check:

When we received the posts, we first did some keyword search based on the claim made, but no such posts were found to support the claim made.Though, we found an interview video where it was seen Mr. Bean attending F1 Race on July 7, 2024. 

Then we reverse searched the viral image and found a news report that looked similar to the viral photo of Mr. Bean, the T-Shirt seems to be similar in both the images.

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The man in this photo is Barry Balderstone who was a civil engineer from Bollington, England, died in October 2019 due to advanced Parkinson’s disease. Barry received many illnesses according to the news report and his application for extensive healthcare reimbursement was rejected by the East Cheshire Clinical Commissioning Group.

Taking a cue from this, we then analyzed the image in an AI Image detection tool named, TrueMedia. The detection tool found the image to be AI manipulated. The original image is manipulated by replacing the face with Rowan Atkinson aka Mr. Bean.

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Hence, it is clear that the viral claimed image of Rowan Atkinson bedridden is fake and misleading. Netizens should verify before sharing anything on the internet.

Conclusion:

Therefore, it can be summarized that the photo claiming Rowan Atkinson in a sick state is fake and has been manipulated with another man’s image. The original photo features Barry Balderstone, the man who was diagnosed with stage 4 Parkinson’s disease and subsequently died in 2019. In fact, Rowan Atkinson seemed perfectly healthy recently at the 2024 British Grand Prix. It is important for people to check on the authenticity before sharing so as to avoid the spreading of misinformation.

• Claim: A Viral photo of Rowan Atkinson aka Mr. Bean, lying on a bed in a sick condition.
• Claimed on: X, Facebook
• Fact Check: Fake & Misleading

What is Deepfake

Deepfakes have been, a fascinating but unsettling phenomenon that is now prominent in this digital age. These incredibly convincing films have drawn attention and blended in well with our high-tech surroundings. The lifelike but completely manufactured quality of deepfake videos has become an essential component of our digital environment as we traverse the broad reaches of our digital society. While these works have an undoubtedly captivating charm, they have important ramifications. Come along as we examine the deep effects that misuse of deepfakes can have on our globalized digital culture. After many actors now business tycoon Ratan Tata has become the latest victim of deepfake. Tata called out a post from a user that used a fake interview of him in a video recommending Investments.

Case Study

The nuisance of deep fake is sparing none from actors politicians to entrepreneurs everyone is getting caught in the Trap. Soon after the actresses Rashmika Mandana, Katrina Kaif, Kajol and other actresses fell prey to the rising scenario of deepfake, a new case from the industry emerged, which took Mr. Ratan Tata on storm. Business tycoon Ratan Tata has become the latest victim of deepfake. He took to his social media sharing an image of the interview that asked people to invest money in a project in a post on Instagram. Ratan Tata called out a post from a user that used a fake interview of him in a video recommending these Investments. 

This nuisance that has been created because of the deepfake is sparing nobody from actors to politicians to entrepreneurs now everyone is getting caught in the trap the latest victim being Ratan Tata. Tech magnate Ratan Tata is the most recent victim of this deepfake phenomenon. The millionaire was seen in the video, which was posted by the Instagram user, giving his followers a once-in-a-million opportunity to "exaggerate investments risk-free."

In the stated video, Ratan Tata was seen giving everyone in India advice mentioning to the public regarding the opportunity to increase their money with no risk and a 100% guarantee. The caption of the video clip stated, "Go to the channel right now."

Tata annotated both the video and the screenshot of the caption with the word "FAKE."

Ongoing Deepfake Assaults in India

Deepfake videos continue to target celebrities, and Priyanka Chopra is also a recent victim of this unsettling trend. Priyanka's deepfake adopts a different strategy than other examples, including actresses like Rashmika Mandanna, Katrina Kaif, Kajol, and Alia Bhatt. Rather than editing her face in contentious situations, the misleading film keeps her looking the same but modifies her voice and replaces real interview quotes with made-up commercial phrases. The deceptive video shows Priyanka promoting a product and talking about her yearly salary, highlighting the worrying development of deepfake technology and its possible effects on prominent personalities.

Prevention and Detection

In order to effectively combat the growing threat posed by deepfake technology, people and institutions should place a high priority on developing critical thinking abilities, carefully examining visual and auditory cues for discrepancies, making use of tools like reverse image searches, keeping up with the latest developments in deepfake trends, and rigorously fact-check reputable media sources. Important actions to improve resistance against deepfake threats include putting in place strong security policies, integrating cutting-edge deepfake detection technologies, supporting the development of ethical AI, and encouraging candid communication and cooperation. We can all work together to effectively and mindfully manage the problems presented by deepfake technology by combining these tactics and making adjustments to the constantly changing terrain.

Conclusion

The current instance involving Ratan Tata serves as an example of how the emergence of counterfeit technology poses an imminent danger to our digital civilization. The fake video, which was posted to Instagram, showed the business tycoon giving financial advice and luring followers with low-risk investment options. Tata quickly called out the footage as "FAKE," highlighting the need for careful media consumption. The Tata incident serves as a reminder of the possible damage deepfakes can do to prominent people's reputations. The issue, in Ratan Tata's instance specifically, demands that public personalities be more mindful of the possible misuse of their virtual identities. We can all work together to strengthen our defenses against this sneaky phenomenon and maintain the trustworthiness of our internet-based culture in the face of ever-changing technological challenges by emphasizing preventive measures like strict safety regulations and the implementation of state-of-the-art deepfake detection technologies.

References

• https://economictimes.indiatimes.com/magazines/panache/ratan-tata-slams-deepfake-video-that-features-him-giving-risk-free-investment-advice/articleshow/105805223.cms
• https://www.ndtv.com/india-news/ratan-tata-flags-deepfake-video-of-his-interview-recommending-investments-4640515
• https://www.businesstoday.in/bt-tv/short-video/viralvideo-business-tycoon-ratan-tata-falls-victim-to-deepfake-408557-2023-12-07
• https://www.livemint.com/news/india/false-ratan-tata-calls-out-a-deepfake-video-of-him-giving-investment-advice-11701926766285.html

On March 02, 2023, the Biden-Harris Administration unveiled the National Cybersecurity Plan to ensure that all Americans can enjoy the advantages of a secure digital environment. In this pivotal decade, the United States will reimagine cyberspace as a tool to achieve our goals in a way that is consistent with our values. These values include a commitment to economic security and prosperity, respect for human rights and fundamental freedoms, faith in our democracy and its institutions, and a commitment to creating a fair and diverse society. This goal cannot be achieved without a dramatic reorganisation of the United States’ cyberspace responsibilities, roles, and resources.

VISION- AIM

A more planned, organised, and well-resourced strategy to cyber protection is necessary for today’s rapidly developing world. State and non-state actors alike are launching creative new initiatives to challenge the United States. New avenues for innovation are opening up as next-generation technologies attain maturity and digital interdependencies are expanding. Thus, this Plan lays forth a plan to counter these dangers and protect the digital future. Putting it into effect can safeguard spending on things like infrastructure, clean energy, and the re-shoring of American industry.

The USA will create its digital environment by:

• Defensible if the cyber defence is comparatively easier, more effective, cheaper
• Resilient, where the impacts of cyberattacks and operator mistakes are lasting and little widespread.
• Values-aligned, where our most cherished values shape—and are in turn reinforced by— our digital world.

Already, the National Security Strategy, Executive Order 14028 (Improving the Nation’s Cybersecurity), National Security Memorandum 5 (Improving Cybersecurity for Critical Infrastructure Control Systems), M-22-09 (Moving the U.S. Government Toward Zero-Trust Cybersecurity Principles), and National Security Memorandum 10 (Improving Cybersecurity for Federal Information Systems) have all been issued to help secure cyberspace and our digital ecosystem (Promoting United States Leadership in Quantum Computing While Mitigating Risks to Vulnerable Cryptographic Systems). The Strategy builds upon previous efforts by acknowledging that the Internet serves not as an end in itself but as a means to a goal—the achievement of our highest ideals.

There are five key points that constitute the National Cybersecurity Strategy:

1. Defend Critical Infrastructure –

Defend critical infrastructure by, among other things: i) enacting cybersecurity regulations to secure essential infrastructure; (ii) boosting public-private sector collaboration; (iii) integrating federal cybersecurity centres; (iv) updating federal incident response plans and processes; and (v) modernising federal systems in accordance with zero trust principles.

2. Disrupt and Dismantle Threat Actors

Disrupt and dismantle threat actors, including by i) integrating military, diplomatic, information, financial, intelligence, and law enforcement competence, (ii) strengthening public-private sector collaborations, (iii) increasing the speed and scale of intelligence sharing and victim information, (iv) preventing the abuse of U.S.-based infrastructure, and (v) increasing disruption campaigns and other endeavours against ransomware operators;

3. Shape Market Forces to Drive Security and Resilience

The federal government can help shape market forces that drive security and resilience by doing the following: i) supporting legislative efforts to limit organisations’ ability to collect, use, transfer, and maintain personal information and providing strong protections for sensitive data (such as geolocation and health data), (ii) boosting IoT device security via federal research, development, sourcing, risk management efforts, and IoT security labelling programs, and (iii) instituting legislation establishing standards for the security of IoT devices. (iv) strengthening cybersecurity contract standards with government suppliers, (v) studying a federal cyber insurance framework, and (vi) using federal grants and other incentives to invest in efforts to secure critical infrastructure.

4. Invest in a Resilient Future

Invest in a resilient future by doing things like i) securing the Internet’s underlying infrastructure, (ii) funding federal cybersecurity R&D in areas like artificial intelligence, cloud computing, telecommunications, and data analytics used in critical infrastructure, (iii) migrating vulnerable public networks and systems to quantum-resistant cryptography-based environments, and (iv) investing hardware and software systems that strengthen the resiliency, safety, and security of these areas, (v) enhancing and expanding the nation’s cyber workforce; and (vi) investing in verifiable, strong digital identity solutions that promote security, interoperability, and accessibility.

5. Forge International Partnerships to Pursue Shared Goals

The United States should work with other countries to advance common interests, such as i) forming international coalitions to counter threats to the digital ecosystem; (ii) increasing the scope of U.S. assistance to allies and partners in strengthening cybersecurity; (iii) forming international coalitions to reinforce global norms of responsible state behaviour; and (v) securing global supply chains for information, communications, and operational technologies.

Conclusion:

The Strategy results from months of work by the Office of the National Cyber Director (“ONCD”), the primary cybersecurity policy and strategy advisor to President Biden and coordinates cybersecurity engagement with business and international partners. The National Security Council will oversee the Strategy’s implementation through ONCD and the Office of Management and Budget.

In conclusion, we can say that the National Cybersecurity Plan of the Biden administration lays out an ambitious goal for American cybersecurity that is to be accomplished by the end of the decade. The administration aims to shift tasks and responsibilities to those organisations in the best position to safeguard systems and software and to encourage incentives for long-term investment in cybersecurity to build a more cyber-secure future.

It is impossible to assess the cyber strategy in a vacuum. It’s critical to consider the previous efforts and acknowledge the ones that still need to be made. The implementation specifics for several aspects of the approach are left up to a yet-to-be-written plan.

Given these difficulties, it would be simple to voice some pessimism at this stage regarding the next effort that will be required. Yet, the Biden administration has established a vision for cybersecurity oriented towards the future, with novel projects that could fundamentally alter how the United States handles and maintains cybersecurity. The Biden administration raised the bar for cybersecurity by outlining this robust plan, which will be challenging for succeeding administrations to let go. Also, it has alerted Congress to areas where it will need to act.

References:

• https://www.whitehouse.gov/briefing-room/statements-releases/2023/03/02/fact-sheet-biden-harris-administration-announces-national-cybersecurity-strategy/
• https://www.huntonprivacyblog.com/2023/03/02/white-house-releases-national-cybersecurity-strategy/
• https://www.lawfareblog.com/biden-harris-administration-releases-new-national-cybersecurity-strategy